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City Cycle: Curved Urban Tread Wraps ‘Round Bike Tire

21 Feb

[ By WebUrbanist in Design & Graphics & Branding. ]

bike tire city

Rough around the edges, we rarely notice the unique landscape that evolves from regular wear and tear on our bicycle tires – this illustration draws on that familiar-yet-foreign topography.

bike tire cityscape concept

bike tire rubber rendering

Bruno Ferrari & Rodrigo Paranhos used Luxology and a little bit of Photoshop to craft this series of images for a creative agency – yes, sadly this is not a prototype for a real rubber bicycle tire tread pattern.

bike tire tread art

bike tire urban design

Yet you have to wonder: why not? If issues of unevenness were resolved, it would sure make a neat additional designer touch for riding around in cities. Either way, it is a neat inversion of the Halo-style ringed landscape concept.

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[ By WebUrbanist in Design & Graphics & Branding. ]

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