Hipstamatic returns with new free app and updated analog camera styles

08 Oct

Hipstamatic, the once-popular image filter app that was largely eclipsed by Instagram, has returned as the Hipstamatic X analog camera app. The new app is free to download for iOS devices, offering users access to image filters that imitate the look of many retro analog cameras.

Unlike Instagram, which requires users to manually apply and edit filters, Hipstamatic functions more like a camera, which means the filter and adjustments are automatically applied when the user snaps an image. ‘This camera brings all the joy, quirk, and randomness of analog film photography to your pocket,’ the Hipstamatic team explains on the App Store.

Hipstamatic offers a number of camera options, including Fisheye, Art House, Classic Toy, Tintype, Disposable, K-PRO X, Instant, and Pinhole. All films and lenses previously purchased for the Hipstamatic Classic app are supported by Hipstamatic X.

Though the app is now free, users can sign up for the Hipstamatic Makers Club at $ 2/month for access to the app’s full preset library, all cameras offered by the app, as well as more than 100 lenses and films released by the company over the past decade. Using these, mobile photographers are able to ‘build’ their own analog camera styles to get the effects they want.

The company plans to release additional camera styles in the future; Hipstamatic Makers Club members will get early access to these offerings ‘several times per year.’

Articles: Digital Photography Review (

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