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Adobe slashes Creative Cloud school pricing to just $5 per user per year

04 May
Credit: Adobe

Earlier today, Adobe announced new Creative Cloud educational pricing for K-12 schools (meaning primary and secondary schools, for those outside the US), slashing the price for individual schools and school districts to just $ 5 per license per year with a minimum purchase of 500 licenses for a school, or 2,500 licenses for a school district. Additional licenses can be purchased for $ 50 per 250.

Adobe says the move “underscores Adobe’s commitment to providing students and teachers with the world’s leading digital creative tools and skills,” and is the company’s way of “nurturing creativity and creative problem solving,” both of which, research shows, will be key skills in tomorrow’s job market.

The plans give students access to all of the Creative Cloud applications and 2GB of cloud storage each. But best of all, students won’t have to be in the classroom to use the apps—named user licensing allows students to log in to and install Creative Cloud applications at home or on their mobile devices as well.

“Making Creative Cloud available at $ 4.99 per year, per license—with access in schools and at home—is going to be a game changer, providing students and teachers access to apps that will unlock their inherent creativity in new and exciting ways,” says Adobe’s Mala Sharma, VP and GM of Creative Cloud Product, Marketing, and Community. “Making Creative Cloud affordable is just one of many actions we’re taking to reduce the barriers to teaching these skills in today’s classrooms.”

There is one thing Sharma forgot to mention: providing students with access to the Adobe CC suite starting as early as Kindergarten and Elementary School will also create a whole new generation of Adobe addicts who complain about the subscription costs but are willing to keep paying them anyway… welcome to the club kids.

For more information on the new pricing and Adobe’s other Creative Cloud offers for educators, students, K-12 schools and beyond, click here.

Press Release

Adobe Empowers Educators with New Creative Cloud Offering for K-12

A new offer on Creative Cloud exclusively for K-12 schools and districts underscores Adobe’s commitment to providing students and teachers with the world’s leading digital creative tools and skills

SAN JOSE, Calif. — May 2, 2018 Adobe announced today that, beginning May 15, 2018, Adobe Creative Cloud will be available to K-12 schools for $ 4.99 per license, per year, with a minimum purchase quantity of 500 user licenses for a single school, or 2,500 licenses for a school district. This offer includes unprecedented access for educators and students to all Creative Cloud applications at school, at home and on any device. Adobe is committed to delivering the best tools and resources for nurturing creativity and creative problem-solving skills into the hands of educators and students. This new pricing and licensing, as well as new professional development offerings and lesson plans focused on Adobe Spark and Creative Cloud (details below), and recent release of Spark for Education with premium features free of charge for K-12 students are prime examples of that commitment.

“Strengthening the ‘A’ in STEAM, and making art and creativity core to the student learning experience is Adobe’s responsibility. Digital storytelling is a critical skill for all students, and enabling them to start creating videos, editing photos and publishing websites by grade 6 and earlier is key,” said Mala Sharma, VP & GM of Creative Cloud Product, Marketing and Community, Adobe. “Making Creative Cloud available at $ 4.99 per year, per license—with access in schools and at home—is going to be a game changer, providing students and teachers access to apps that will unlock their inherent creativity in new and exciting ways. Making Creative Cloud affordable is just one of many actions we’re taking to reduce the barriers to teaching these skills in today’s classrooms.”

Creative Cloud for K-12 Lowers Access and Cost Barriers Associated with Teaching Creativity and Creative Problem Solving to Students

A recent study conducted by Adobe, and several other third-party studies, show that jobs of the future will demand both creativity and creative problem-solving skills – two different capabilities that nearly all educators recognize as being essential for students to learn in school. However, research also shows that the biggest barriers educators currently face to nurturing these skills are the lack of access to necessary tools and technologies, and the costs associated with new technologies.

As part of Adobe’s commitment to providing educators with access to the tools and support they need to address these barriers, affordable access to Creative Cloud will encourage educators to develop new projects and lesson plans that bring out the creative skills in their students. Students will have access to all Creative Cloud applications, many Creative Cloud services and 2GB of storage. Adobe has also introduced named user licensing, which allows students to log into their accounts and work on Creative Cloud projects from any location on any device, be it their homes, the library or on the go. These licenses can be deployed by K-12 schools in a way that is consistent with data privacy laws under COPPA—the Children’s Online Privacy Protection Act.

New K-12 Professional Development Offerings Make Adobe Spark a Great Project Tool in Every Class

Adobe is partnering with educators who use Adobe Spark in their classrooms, and will be sponsoring over 100 Edcamps taking place across the United States over the summer until back-to-school 2018. Edcamp leads educator-driven professional development grouped sessions, where educators drive and determine the topics of conversation. In addition, Adobe will be sending Spark experts to a select number of Edcamps over the summer. For more details on Adobe Spark sponsored Edcamps, please visit https://www.edcamp.org/edcamp-locations .

Educators can find new free professional development courses, lesson plans and a complete guide to using Creative Cloud in the classroom on the Education Exchange, Adobe’s free platform where educators can access courses taught by their peers and share teaching materials and curriculum.

Availability and Pricing

This offering is available for purchase starting on May 15, 2018 and will initially be available in the US, Europe, Japan, New Zealand, and India. In the US, school sites are eligible for the offer starting at $ 2,495 per year, which includes 500 user licenses for students and teachers ($ 4.99 per user license), and school districts are eligible for the offer starting at $ 12,475 per year, which includes 2,500 user licenses. Also in the US, additional purchases can be made in increments of 50 user licenses starting at $ 250. Pricing and minimums vary by region.

For more information and to purchase Creative Cloud for their K-12 classrooms, K-12 schools and districts can contact their Authorized Adobe Resellers, and for general information, please visit www.adobe.com/education/k12.html.

Articles: Digital Photography Review (dpreview.com)

 
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Blackmagic Design slashes Video Assist prices

28 Jun

Blackmagic Design has dropped the prices of its Video Assist external monitor/recorders for a limited time. The smaller, 1080-capable model with its 5″ screen has $ 100 knocked off its price, taking it down to $ 395 while the 7″, Video Assist 4K drops $ 300 to a price of $ 595.

We recently took a look at the benefits of using an external monitor/recorder, and have been pretty impressed with our experiences of using the Video Assist 4K thus far.

The company has given no further details of the firmware update which promises the addition of Waveform and Vectorscopes, which was due to be released in June. We’ll be publishing a review once the update is available.

Press Release:

Blackmagic Design Announces Summer Special Price for Video Assist and Video Assist 4K

Fremont, California – June 27, 2017 – Blackmagic Design today announced a new summer special promotion for Blackmagic Video Assist and Blackmagic Video Assist 4K. During this promotion, customers can save US$ 100 on the purchase of a Blackmagic Video Assist, and US $ 300 on the purchase of a Blackmagic Video Assist 4K. That means Blackmagic Video Assist can now be purchased for only US $ 395 and Blackmagic Video Assist 4K can be purchased for US$ 595 from Blackmagic Design resellers worldwide while stocks last.

The Video Assist summer special makes it easier than ever for customers to add professional monitoring and broadcast quality recording to any SDI or HDMI camera. With the new summer special pricing for limited stock, customers will be able to buy a Video Assist for each of their cameras.

The Blackmagic Video Assist family of products gives customers better monitoring and higher quality recording than is available on many cameras. Older cameras often feature custom and hard to use file or tape formats, while lower cost consumer cameras often have poor quality file formats and small screens, limiting their professional use. Blackmagic Video Assist solves this problem because it works with every type of camera from DSLRs to older tape based camcorders, and even the latest digital film cameras. Customers get a large professional on set monitor, along with 10-bit broadcast quality ProRes and DNxHR recording.

In addition to professional monitoring and recording, the Blackmagic Video Assist 4K model will also support powerful built in scopes such as a waveform monitor, RGB parade, vectorscope and histogram in the upcoming Video Assist 2.5 Update, along with extremely high fidelity audio recording and microphone inputs.

“Video Assist is an incredibly versatile tool and has become an indispensable part of everyone’s production kit,” said Grant Petty, Blackmagic Design CEO. “It’s the perfect portable field monitor and recorder, and now customers can get them at an even lower price so they can add them to all of their cameras while stocks last!”

Blackmagic Video Assist 4K Key Features

  • 7 inch LCD touch screen with 1920 x 1200 high resolution monitor.
  • Professional 10-bit 4:2:2 ProRes or DNxHD recording up to Ultra HD 3840 x 2160p30
  • Dual high speed UHS-II SDHC card recorders use readily available, inexpensive SD card media.
  • Dual recorders allow non-stop recording and provide a backup if one fails.
  • 2 mini XLR connectors with 48V phantom power for connecting microphones.
  • -128dBV electrical noise floor for high quality audio recording.
  • LANC connection for remote control.
  • Auto start/stop recording using HDMI or SDI triggers.
  • Includes slots for 2 hot pluggable batteries as well as 12V DC power input.
  • Full compatibility with editing software such as DaVinci Resolve, Final Cut Pro X, Avid and Premier Pro.
  • All in one design, mount to cameras, hold in your hand or set up on a table with the included kickstand.
  • Includes 6G-SDI input allowing it to be used as an Ultra HD monitor.

Blackmagic Video Assist Key Features

  • 5 inch LCD touch screen with1080p high resolution monitor.
  • Professional 10-bit 4:2:2 ProRes and DNxHD recording in HD.
  • Includes slots for 2 hot pluggable batteries as well as 12V DC power input.
  • Full compatibility with editing software such as DaVinci Resolve, Final Cut Pro X, Avid and Premiere Pro.
  • All in one design, mount to cameras, hold in your hand or set up on a table with the included kickstand.
  • Includes 6G-SDI input with downconverter allowing it to be used as an Ultra HD monitor.

Availability and Price

Blackmagic Video Assist is available for US$ 395 and Blackmagic Video Assist 4K is available for US$ 595 during the Summer Special promotion, with limited stock now available from Blackmagic Design resellers worldwide.

Articles: Digital Photography Review (dpreview.com)

 
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