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Posts Tagged ‘‘revolutionary’’

Venus Optics launches ‘weird but revolutionary’ macro probe lens

03 Aug

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Venus Optics has announced a new probe-shaped macro lens that captures 2x life size images down a 40cm/15.7in barrel. The Laowa 24mm f/14 Macro Probe lens is designed to produce extreme macro on full frame bodies, and to reach subjects that are hard to approach with conventional macro lenses.

The tip of the lens measures just 2cm across and houses a ring of USB-powered LED lights for focus assistance and for lighting the subject. Animals in burrows and underwater can be photographed as the end of the probe lens is water and dust proof, and the LED lights can be used in those conditions. The closest focus-distance is 2cm at which distance the maximum reproduction ratio of 2:1 is achieved.

Constructed using 27 elements in 19 groups this is quite a complex optical arrangement

A wide angle focal length has been chosen to deliver more depth of field and more environment, while the size of the front element allows users to get truly ground-level view.

Constructed using 27 elements in 19 groups this is quite a complex optical arrangement and, according to Venus Optics, the first time such a probe lens has been available on a consumer level. It uses a 7-bladed aperture and offers apertures of F14 to F40. Although obviously designed for macro work the focus range covers 470mm / 18.5in to infinity. The whole unit measures 38 x 408mm / 1.5 x 16in, weighs 474g / 16.7oz and will be available in Canon EF, Nikon F and Sony E mounts. An Arri PL model will also be available via special order.

The lens will cost $ 1,499 and is being launched via Kickstarter – where early birds can get discounted deals.

For more information visit the Venus Optics website

Press release:

Venus Optics officially announces the Laowa 24mm f/14 2x Macro Probe lens, a weird but revolutionary lens for macro videography

Tubular barrel, Waterproof & built-in LED design unlock shooting possibilities.

Venus Optics, the camera lenses manufacturer who had previously launched a number of unique Laowa camera lenses, are proud to announce the Laowa 24mm f/14 2x Macro Probe Lens, a unique & revolutionary macro tool.

Laowa 24mm f/14 2x Macro Probe is the world’s first consumer-grade probe lens that was developed to provide photographers and videographers with a new perspective and remove their shooting barriers while using conventional macro lenses. Below are the key features of this lens.

Bug-Eye Perspective
The new Laowa 24mm Probe lens can create a Bug-Eye perspective that cannot be done by conventional macro lens. Not only can it focus really close (2cm @ 2:1) and show a great amount of detail and texture, but also achieve a compelling wide angle ‘Bug Eye’ view (84.1°). More background details can then be included into the shots to create a very informative and stunning macro bug-eye perspective. For telephoto macro lenses, the subject will fill most of the frame and appear isolated from the surrounding environment instead.

2:1 Magnification to Infinity Focus
The new Laowa Probe covers a focusing range from 2:1 macro magnification to Infinity Focus. Photographers can take advantage of the 2:1 maximum magnification to shoot really small bugs/objects and reveal details that cannot be seen by naked eye. The wide focusing range (from Macro to infinity) is also particularly useful for videography as both finer details and environmental background can be captured in one shot.

Deep Depth-of-Field
The wide angle design also means much more depth of field at close distance (compared to the telephoto macro lens) so that more background details will now be visible. Being able to focus so close but still having a deep depth of field is a BIG advantage for both studio and wildlife shooting. The less blurry background allows the habitat of the subject to be visible in your photo.

Waterproof front lens barrel
The front barrel of the lens is waterproof and it can be used to shoot in any environment. This makes shooting in liquid no longer a limitation. The waterproof design also implies that shooting in super dusty environment or with fine powders are not going to be a problem.

40cm long & Tubular Lens Barrel
Thanks to the 40cm (15.7″) long barrel, photographers can focus really close to the subject but still keep themselves and cameras distance away. This unlocks the possibility of shooting in areas which were not accessible in the past. E.g. Shooting a frog hiding in the bushes using our Probe lens, compared to getting a telephoto macro lens super close to avoid leaves blocking your subject. The long lens barrel also allows photographers to keep a safe distance away when shooting lethal animals. The big camera body and lens will no longer ‘alert’ the subject too.

Tiny 2cm lens tip
The tiny 0.2cm-in-diameter lens tip unlocks the possibility to get very low to the ground level to capture a ‘delicious’ perspective and maximize the visual impact. The viewers will be like walking on your shooting subject (e.g. Pizza) now. Moreover, you can insert the lens into tiny caves, bottle or burrows to shoot. The smaller lens tip also enables proper lighting hitting onto the subject whereas typical macro lenses with larger lens barrels will block most of the light.

LED Ring Light at the tip
A LED ring light (powered through the micro-USB slot on the barrel) is mounted at the tip of the lens to provide additional lighting for focus assistance and video shooting.

Full frame coverage
The Laowa 24mm f/14 Probe can cover both the standard 35mm full frame and Super35 image sensor.

Lightweight
The new Laowa weighs only 1.04 pounds (474 grams) and it’s super light and easy to carry.

The lens has one of the most complicated optics design and houses with 27 elements in 19 groups to deliver the exceptional image quality. Canon EF, Nikon F and Sony FE mounts are currently available for standard version. A cine version with click-less aperture and focus gears in Arri PL mount is also available to order.

Availability
The lens is expected to retail at USD 1,499/pc (ex-VAT). It is currently available to pre- order via Kickstarter at a discounted price. The earliest expected delivery date is September. The lens will also be available via authorized resellers from October onwards.

Articles: Digital Photography Review (dpreview.com)

 
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MagnetMod launches Kickstarter for new ‘revolutionary’ softbox system

27 Jun

MagnetMod has launched a new crowdfunding campaign for a trio of new products that makes up what it calls a ‘revolutionary new softbox system,’ The three new products are the MagShoe, MagRing and MagBox and as the naming scheme suggests, these products are made to work together to create an easy-to-use studio setup on the go.

The first piece of the puzzle is the MagRing. Designed to simplify softbox setup times, the MagRing is a magnet-based speedring that lets you mount one or two speedlights to a tripod in a matter of seconds. The MagRing is constructed of a metal base with two locking plastic doors to keep your speedlight(s) in place.

Next up is the MagBox, ‘the world’s first magnetic softbox,’ according to MagnetMod. Hyperbole aside, the MagBox is a 24-inch octabox that includes a built-in gel holder, a zipper for easily swapping out gels, and a unique set of diffusers to help you get just the look you’re going for.

Specifically, the MagBox includes a standard cloth diffusion panel that you’d find inside most soft boxes. However, it also includes what MagnetMod calls the FocusDiffuser. This internal diffuser is designed in such a way that it supposedly recreates the look of a gridded softbox or beauty dish without the light loss you’d get actually using a grid. Based on the GIF below, it appears to work as advertised.

If you’re worried about magnets being the only thing holding the MagBox to the MagRing, there’s not much reason for concern. As MagnetMod shows, the hold is strong enough that a small ‘Magnetic Field Disrupter’ is needed to release the MagBox from the MagRing. In the words of MagnetMod, ‘even if you tilt your softbox at a deep angle or (for some reason) shoot inside a wind tunnel, the MagBox and the MagRing are staying put.’

The last of the three new products is the MagShoe, ‘the baller coldshoe of the future.’ This redesigned coldshe attachment improves upon traditional mounts in almost every way imaginable. Speedlights lock into place with a simple twist of a lever and a squeeze trigger makes it easy to tilt back and forth to get the angle you want. It even has a built-in hole for mounting an umbrella.

As will all of MagnetMod’s past Kickstarter campaigns, this new trio of products has surpassed its $ 100,000 goal with 57 days to go. Pledges start at $ 49, which will get you a single MagShoe, and go up from there. To find out more and secure your pledge, head on over to the Kickstarter campaign.

Articles: Digital Photography Review (dpreview.com)

 
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