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Posts Tagged ‘Professional’

Lensrentals survey: 19% of professional photographers are considering a career change due to COVID-19 pandemic

23 Apr

Lensrentals has published the results of its COVID-19 pandemic survey that’s attempting to gauge how the ongoing pandemic has been and will continue to affect the work and outlook of professional photographers and videographers (defined as making the majority of their income from photo and video work) around the world, many of whom are self-employed.

Over 1,000 self-labeled professional photographers and videographers responded to the survey, which was specifically designed ‘to focus on the main source of income per participant to gain an understanding that will align with the unemployment resources for each state,’ according to Lensrentals. While many of the resulting data points from the survey were —such as 96% of respondents stating their income and/or work has been negatively impacted by the COVID-19 pandemic—there was one stand-out data point.

According to the results of the survey, 18.6% of respondents said they are considering leaving their respective industries due to the loss of income caused by the COVID-19 pandemic. Specifically, 18.4% of photographers and 20.4% of videographers who took part in the survey said they are actively considering leaving their line of work. Seeing as how it was simply a ‘yes’ or ‘no’ question, it’s difficult to gauge how likely it is these particular respondents will follow through on their considerations, but roughly one out of every five professionals is a rather serious number.

Other less-surprising data points include 74.5% of respondents saying ‘all or almost all’ of their jobs (defined as >80%) have been cancelled for the month of April with 59.7% and 20% of respondents saying the same for the month of May and June, respectively.

To read a more detailed breakdown of the numbers, head on over to Lensrentals’ blog post. In the closing paragraph, Lensrentals links to numerous resources its compiled the help creatives amidst the ongoing pandemic and social distancing initiatives.

Articles: Digital Photography Review (dpreview.com)

 
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Lensrentals wants to know if the COVID-19 pandemic has impacted your professional photography work

11 Apr

Our friends over at Lensrentals has created a survey to help determine what kind of impact the COVID-19 pandemic is having on the livelihood of professional photographers and to better learn how Lensrentals can assist the photography community.

We’re pleased to support Lensrentals in their effort to gather this information and if you’re a professional photographer, below is a link where you can participate:

Lensrentals Survey

As a disclaimer, the survey starts out by asking whether or not you’re a professional photographer; if you answer no, the survey will immediately end. In keep the integrity of the data intact, we ask that you refrain from taking the survey if you do not earn an income from photography.

Articles: Digital Photography Review (dpreview.com)

 
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Professional Photographers of America is offering free access to its 1,100+ classes amidst COVID-19 quarantines

22 Mar

The Professional Photographers of America (PPA) has announced it’s unlocking all of its more than 1,1000 online photography classes for the next two weeks as a way to help those who are quarantined amidst the COVID-19 pandemic.

On the sign up page to access the free classes, PPA says:

‘Times are tough – we need to be at our best. More kindness. More patience. More giving. And we at PPA want to pitch in to make things a little easier. What better way to spend your time at home than preparing your business for when things kick back into high gear? That’s why PPA is opening ALL of our online education to ALL photographers and small business owners worldwide for the next two weeks.’

To access the more than 1,100 classes, all you need to do is sign up for a free account on this page. There, you are asked to enter your first name, last name, email, a password and the city, state and country you reside in. Once the account is created, you’ll automatically be sent to the page shown in the screenshot below, from where you can choose the class(es) you want to partake in.

The available classes range in topics and genres, from classes on how to get started with your photography business and create contracts to guides on how to balance natural light with flash and how to organize keywords and metadata in Lightroom.

PPA CEO David Trust also shared a letter to the photography community, which you can read on the PPA website.

Articles: Digital Photography Review (dpreview.com)

 
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Are Professional Photographers Expensive?

05 Mar

I don’t think there is a professional photographer out there that hasn’t heard a potential client utter the words, “you charge how much?” or “what exactly do I get for that” or even “But all you do is push a button!” Yes, it’s true, any photographer worth their weight will seem expensive at first glance. Even I am guilty of Continue Reading

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Professional Photographer Catherine Hall’s Advice On How to Get The Perfect Shot

06 Feb

In this article, Catherine Hall tells us about what inspired her into photography, and gives us tips and tricks of the industry offering some advice to fellow photographers. What influenced you to photograph people? Over the years, I’ve tried many different types of photography, and at the beginning of my career all I knew was that I loved shooting but Continue Reading

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Why You Should Hire a Professional Photographer

29 Nov

The post Why You Should Hire a Professional Photographer appeared first on Digital Photography School. It was authored by Simon Ringsmuth.

why-you-should-hire-a-professional-photographer

Photography is more accessible now than ever. Advances in technology – particularly mobile phone cameras – have made it possible for almost anyone to create the type of art that would have been entirely out of reach a decade ago. However, there are still some situations that are best suited by hiring a professional photographer.

It’s like doing a DIY project: you might have a garage full of tools and some experience under your belt, but if you really want to get the job done right, you need to call in a pro.

Why You Should Hire a Professional Photographer

So why should you hire a professional photographer?

Before getting too far, I want to make sure I don’t give the wrong impression. Most of the time, you probably don’t need to hire a professional photographer to get good pictures. But, there are situations where you and your gear just can’t quite cut it.

Even people who shoot photos for a living need to hire a professional photographer from time to time! There are plenty of reasons for putting your own camera aside and asking a professional to deliver the results you need.

Experience matters

While it’s true that almost any camera today can produce outstanding results, great photos are about more than just a camera. Professionals know this, which is why their websites and social media posts aren’t about what cameras they have or what accessories they use.

A professional photographer understands concepts like lighting, locations, and editing and how to use them to make the types of images that stand head and shoulders above what most people can get.

Image: This isn’t just two kids on a bridge. There’s a lot of education, research, pract...

This isn’t just two kids on a bridge. There’s a lot of education, research, practice, and refinement that made this picture possible.

I recently did a photo shoot at a picturesque location in my town. Even though I had done many sessions at this same park, I made sure to arrive early to ensure I had everything in order. When the clients arrived, one of them really wanted to take pictures at a popular spot. I listened to him and assured him we could get some shots there, but I had another place in mind to start with.

The place he had in mind was virtually unusable due to harsh overhead sunlight. I had preselected another location nearby with great colors and much more even lighting and recommended we start there first.

After we got plenty of shots that I was sure would be winners, we went to the place the client suggested and took some more pictures. Once there, I made sure to put everyone in the shade of a large oak tree to evenly light them.

Then, through careful editing of the RAW files in Lightroom, I achieved some pretty solid photos.

Why You Should Hire a Professional Photographer

I have seen this happen time and time again with similar results. For most people lighting and composition, not to mention technical settings like aperture size and shutter speed, aren’t really things they notice or even know about.

Professionals are keenly aware of these factors that can add layers of complication to the simple act of taking a picture. They know how to deal with them, how to plan accordingly, and how to improvise when necessary to get the best results.

This type of thought process doesn’t automatically happen with the purchase of a camera. It takes years of experience, including learning from mistakes and failures, to get things right. Anyone can learn these skills but it takes time and dedication. In the meantime, if you’re someone who just wants to get great photos it can be worth it to hire a professional photographer.

Image: I knew right where to stand, what camera settings to use, and how to look for the light in or...

I knew right where to stand, what camera settings to use, and how to look for the light in order to get this picture at an engagement session.

A mobile phone can take good shots on Portrait Mode, but it won’t help you know where to stand to get the best lighting, a pleasing background, and bring out your best smile.

Professionals photographers can do all of this and much more.

One analogy that works well here is cooking. Anyone can look through a cookbook, buy some ingredients, spend a bit of time in the kitchen, and end up with a meal that tastes pretty good.

Professional chefs take the same ingredients and produce culinary creations that delight your taste buds and challenge your notions of consuming food. It’s not a matter of having the ingredients, but knowing just what to do with them in a way that no cookbook or YouTube video can explain.

Experience counts with cooking, and it also matters with photography.

Image: This picture might seem simple, but getting what the clients wanted was no easy task. It requ...

This picture might seem simple, but getting what the clients wanted was no easy task. It required knowledge of lighting, posing, exposure settings, and even a ten-foot ladder.

Professionals have the right gear

There’s a popular saying in photography: The best camera is the one you have with you. That’s true to a certain extent, but if your goal is to get a specific type of photo, there are certain cameras, lenses, flashes, and other gear that are best suited to the task. These often cost thousands of dollars and can be the difference between images that are adequate and awesome.

Consider the 70-200 f/2.8 lens. These are expensive, heavy, and impractical for casual individuals who enjoy snapshots with their phones. And while you could spend the equivalent of a few month’s rent or car payments on one of these lenses, you might be better off forking over a fraction of that amount to a professional instead.

Image: A photo like this is simply not possible with a cell phone or a basic kit lens.

A photo like this is simply not possible with a cell phone or a basic kit lens.

This lens is just one example out of many, but the point is, professional photographers have researched the right gear for the job. It’s similar to how many people have a basic toolset at home. However, a professional mechanic has a garage full of specific sockets and drivers, as well as impact wrenches and other tools that are ideally suited to specific tasks.

Some people can probably do a basic oil change in their driveway, but serious work requires serious knowledge and an expensive set of tools to match.

The same is true for photography. When you want pictures that make you and your loved ones look your best, it sometimes takes expensive high-end gear to make it happen. And professional photographers have just the right camera gear to get it done.

Why You Should Hire a Professional Photographer

It’s about more than just the photos

There’s a line in the 1999 movie Office Space that really hits home for photographers. It’s during an exchange between Stan, the manager of a restaurant called Tchotchkes and one of his servers.

“People can get a cheeseburger anywhere,” he says. “But they come to Tchotchkes for the atmosphere and the attitude.”

The scene is meant to be somewhat satirical, but Stan’s mantra rings true for photography.

Anyone can take a camera, point it at a subject, press the shutter, and end up with some good pictures. They might even be great pictures. But when you hire a professional photographer, you are not only getting photographs, but an entire experience to go along with it.

It’s about an experience

Photographers create fun, energetic, exciting events that go far beyond simply providing a photo to hang on the wall or share online. I know photographers who have been shooting the same clients for over a decade because their sessions are about creating, not just images, but memories.

Image: I spent an evening doing photos for a family several years ago. When the mother brings it up...

I spent an evening doing photos for a family several years ago. When the mother brings it up now, she talks not just about the pictures, but how much fun they all had during the photo session.

Professional photographers create experiences that clients will share with friends and family. When people talk about photos from a session, wedding, or important event, they talk about the photographer almost as much as the photos!

They share stories of how the photographer made their kids laugh, treated people with respect and kindness, listened to their requests, and made them feel like the most important people in the world.

These are the kind of experiences that get people coming back to professional photographers. Moreover, it’s something that holding a mobile phone on a selfie stick can’t replicate.

On the flip side, when people have a bad experience related to service, they will often share that with others even more than a positive experience. Professional photographers know this, which is why they take great care to pay attention to their clients, create memorable photography sessions, and keep them coming back for years on end.

Image: This young woman wanted to bring her dogs to her senior photo shoot. It was a lot of fun! We...

This young woman wanted to bring her dogs to her senior photo shoot. It was a lot of fun! We all had a good time, even the four-legged furry friends.

Why you should hire a professional photographer: Conclusion

I’ve seen people balk at the price of a professional photography session, and I completely understand that reaction. It can seem impractical or downright silly to spend anywhere from a few hundred to a few thousand dollars on a professional photographer.

That money could pay for a lot of camera gear, and even some educational courses to help you learn how to use it! But there’s a reason people pay that kind of money for professional photos, and you will probably be pleasantly surprised at the value you really get for your money.

Image: The same couple from the engagement photo above. They enjoyed the session so much they asked...

The same couple from the engagement photo above. They enjoyed the session so much they asked me to shoot maternity photos two years later.

What about you? What kind of experiences have you had with professional photographers? Hopefully, you walked away from your photo sessions feeling like you got a great value for your money. I’d love to hear your thoughts in the comments below.

 

The post Why You Should Hire a Professional Photographer appeared first on Digital Photography School. It was authored by Simon Ringsmuth.


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How to Print a Professional Portfolio So You Can Impress Your Clients

27 Nov

The post How to Print a Professional Portfolio So You Can Impress Your Clients appeared first on Digital Photography School. It was authored by Darina Kopcok.

how-to-print-a-professional-portfolio

Marketing yourself as a commercial or editorial photographer means that you need to print a professional portfolio and promotional materials to show clients such as ad agencies, magazines, and major brands that you want to work with.

There seems to be a perception out there that marketing is done solely online these days and that photographers no longer need to print a professional portfolio.

This is not true.

How to Print a Professional Portfolio So You Can Impress Your Clients

Some established photographers have a roster of repeat clients that they rely on to keep their businesses afloat. But if you’re looking for new clients, or just entering the industry, you need a printed book to show prospective clients your work. 

Yes, a website is an important selling tool, but bringing an iPad to an agency meeting can be perceived as amateurish.

These kinds of top-echelon clients want to see how your work holds up in print, which is far less forgiving than a computer screen. They also enjoy experiencing your work directly through a tangible medium like a printed book.

Maybe you’re not a commercial photographer but shoot consumer, like wedding or portrait photography. In this case, having prints or a printed book to show your clients can also have a positive impact. It can drive your client to buy from you and they are likely to perceive you as a photographer who is head and shoulders above the rest.

how-to-print-a-professional-portfolio

Types of books

Before we dive into the variables around printing your work, let’s talk about the portfolio itself.

As a commercial photographer, your best bet is to purchase a screw-post portfolio where you can add and subtract pages every time you update it with new work.

My portfolio, pictured above, is a bamboo cover screw-post portfolio manufactured by Shrapnel Design. The company is based in Vancouver, Canada, but ship to most countries via FedEx or TNT.

Other companies make similar portfolios for photographers, so do your research and find the best one for you.

The point is that you want to be able to update your portfolio periodically by printing pages of new work and swapping them out.

You can also get a portfolio printed in a photo book. This is a less expensive option, but you’ll need to re-do the whole thing if you want to update your portfolio. Which you should do periodically.

Just be sure to get a high-quality book printed. The design and paper are very important. It needs to be a visual and tactile experience.

A couple of suggestions are the books by Artifact Uprising and Saal Digital.

Get a lay-flat book in landscape orientation and in a large size, such as 14X11.

how-to-print-a-professional-portfolio

Choice of paper

Your choice of paper for your printed book is very important.

The type of paper you choose will really depend on the genre you shoot and which paper will show your work to the best advantage. There are a variety of finishes and weights available.

For my portfolio, I used Smooth Matte Pina Zangaro paper by MOAB. It’s scored and punched for use in all standard format screw-post binders. The paper is archival quality, pH neutral and water-resistant.

Archival quality paper is meant to last. Your prints will not fade and shift quickly when exposed to light.

Some might argue that archival paper is not necessary because you’ll be routinely swapping out your pages if you get a screw-post portfolio. But most good papers are archival quality anyway. Archival paper is more important when you’re selling prints to hang on a wall.

Before you settle on a paper, order some samples from the supplier to check quality or go to the printer you wish to use and take a look at their papers.

Also, make sure that they’ll punch and score the paper for you if it doesn’t already come that way. Otherwise, you can make a mess out of your prints if you don’t know how to do this yourself.

If you purchase a photo book, Eggshell matte paper, like Mohawk Superfine, is a great choice.

how-to-print-a-professional-portfolio

Where to print

Unless you’re already a printing dynamo and have an awesome printer that you paid at least $ 1K for, get your book printed by a professional printer that caters to photographers.

Do your research and, if you can, ask other photographers you might know in your community for their recommendations.

It’s important that you don’t spare expense. Get the best quality printing that you can. The quality of inks can make a big difference in the portrayal of your work.

There are a lot of great online services, but a professional printer in your community can give you personalized service that will make the difference in how your prints turn out. They can advise on papers and inks and any potential problems.

Make sure that you print one of the spreads as a proof before committing to handing over the whole project.

how-to-print-a-professional-portfolio

Monitor calibration

Before you start designing your portfolio, you have to prepare your images.

It goes without saying that you should be working on a calibrated monitor.

This is a step that a lot of people tend to skip, but unless you’re working on a monitor that is rendering colors correctly, you can end up with tones and colors that are way off base once you print them.

Each device will display colors differently. Calibrating your monitor will make sure what you’re seeing is correct, and that you and your printer are both following a standard that will ensure the same result.

A color calibration device like Color Munki is easy to use. Calibrate your screen regularly and definitely before you print anything or send images to clients. If they complain that the images don’t look right, you’ll know that what you sent them is correct.

How to Print a Professional Portfolio So You Can Impress Your Clients

Color management and resolution

You need to prepare your images properly when sending them to a printer.

Always check with your printer before preparing your files. Ask them the format and color space that they need your files in.

This will be dependent on the type of printer they use. If they use a printing press, they will likely require your file in CMYK.

However, if they use large format printers with up to 10-inks, they may require anything from Adobe RGB through to ProPhoto.

Using the TIFF file format is usually better than using the JPG format, as it does not compress the image data. But again, check with your printer.

You’ll also need to send the printer high-resolution images, with at least 300 dpi (dots-per-inch). The more dots, the higher the quality of the print in terms of detail and sharpness.

For more in-depth information on this, read: How to Prepare Images For Publication – Part One

How to Print a Professional Portfolio So You Can Impress Your Clients

Conclusion

To print a professional portfolio can be very costly. This is a case where you need to spend money to make money. If you want to attract the clients with the deeper pockets, you’ll need to get in front of them with a professional-looking book that shows your beautiful photography in the best light.

Do you have any other tips on how to print a professional portfolio that you’d like to share? Do so in the comments section!

 

The post How to Print a Professional Portfolio So You Can Impress Your Clients appeared first on Digital Photography School. It was authored by Darina Kopcok.


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NiSi launches ‘Starter,’ ‘Professional’ filter kits for Ricoh GR III cameras

31 Oct

Optics manufacturer NiSi has announced a new square filter holder for Ricoh GR III camera systems.

The filters, which are constructed of an aluminum alloy, fit on the end of the extending lens packed inside the GR III and can rotate a full 360-degrees. While a clever solution to adding photo filters to a point-and-shoot camera, this also means the filter holder will pop off when the camera is powered off and the lens retracts, so make sure to remove the filter holder when turning off the camera (and make sure the auto-off functionality is turned off).

As for the filters themselves, NiSi is offering two kits: the Starter Kit and the Professional Kit. The Starter Kit includes a graduated neutral density filter (GND8) and polarizer; the Professional Kit includes those two filters as well as an IR neutral density filter (ND8) and a natural night filter. Both kits include the holder and a cloth carrying pouch for safe transport.

The Starter and Professional NiSi filter kits for Ricoh GR III cameras are currently available on Amazon for $ 49 and $ 65, respectively.

Articles: Digital Photography Review (dpreview.com)

 
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‘Pro’ (noun.), abbreviation of ‘Professional’: born 1798, died 2019, aged 221 after a long illness

29 Oct
We cannot stress this enough: There is no such thing as a professional AirPod user.

We are sad to report that the word ‘Pro’, an abbreviation of the noun ‘Professional’, has died, aged 221.

‘Professional’, meaning “one who does it for a living,” was first defined in modern English in 1798. it rose in popularity in the early 20th Century but in recent decades has been under near-constant attack.

Along with its abbreviation ‘Pro’, the noun form of ‘Professional’ had been showing signs of ill health for some time, but its decline accelerated in the mid-2000s, after which point it was routinely and arbitrarily appended to everything from computers and software to smartphone apps and kitchen equipment. Even then, it hung on bravely for a while, still managing to retain some of its original meaning in the face of determined misapplications which would have killed a lesser word years ago.

When Apple added ‘Pro’ to the name of its latest smartphone, friends were warned to prepare for the worst.

But the writing was on the wall. As a word originally created to describe a person that gets paid for doing something, it was clear by the end of the first decade of the 21st Century that ‘Pro’ had been tortured into taking an almost opposite meaning: Something that a person has to pay for.

When Apple added ‘Pro’ to the name of its latest smartphone last month, friends of the word were warned by etymologists to prepare for the worst.

Sadly, with the launch this week of Apple’s ‘AirPods Pro’, the word has finally been rendered meaningless, and as such, dead. Killed by professional marketing executives.

==

Published from my iPhone 11 Pro

Articles: Digital Photography Review (dpreview.com)

 
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Nikon developing D6 professional DSLR

04 Sep

Nikon has announced the D6, its forthcoming professional DSLR. Nikon and Canon tend to launch their flagship cameras around the time of the Olympic Games, which are occurring next summer in Tokyo.

Nikon has issued the photo above, and said it will be its ‘most advanced DSLR to date.’

Beyond this, it has shared no information about the camera, which it says will come at a later date. Now the countdown begins to see whether Canon will also update its top sports model with a DSLR or a mirrorless camera, or whether we’ll need to wait another four years for that.

What specs and features are you expecting on the D6? Share your thoughts in the comments below.

Press Release:

NIKON IS DEVELOPING THE D6 DIGITAL SLR CAMERA AND THE AF-S NIKKOR 120-300MM F/2.8E FL ED SR VR TELEPHOTO ZOOM LENS

MELVILLE, NY (September 4, 2019 at 12:01 A.M. EDT) – Nikon Inc. is pleased to announce the development of the Nikon D6 professional DSLR camera and the AF-S NIKKOR 120-300mm f/2.8E FL ED SR VR telephoto zoom lens.

Nikon released the D1 digital SLR camera in 1999, making 2019 the 20th anniversary of the single-digit D series. Thanks to the imaging know-how cultivated over Nikon’s long history in camera development, Nikon’s professional DSLR cameras have continued to evolve by introducing some of the industry’s most advanced technologies and responding to the strict demands of professional photographers with the ultimate in performance and reliability, even in the most severe conditions. With the D6, Nikon is currently developing its most advanced DSLR to date.

This year also marks the 60th anniversary of the Nikon F mount. The new AF-S NIKKOR 120-300mm f/2.8E FL ED SR VR F mount lens that Nikon is developing will provide professional photographers in fields such as sports photography with even greater support.

Nikon is striving to expand possibilities for imaging expression and leading the way in imaging culture with both DSLR and mirrorless camera systems, as well as a rich lineup of NIKKOR lenses.

Details including release dates, pricing and specifications for these products will be announced at a later date. For more information on the latest Nikon products, please visit www.nikonusa.com.

Articles: Digital Photography Review (dpreview.com)

 
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