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Photokina 2018: Sony interview – ‘I don’t care about competitors, I care about customers’

19 Oct
Kenji Tanaka, VP and Senior General Manager of Sony’s Business Unit 1, Digital Imaging Group, pictured at the Photokina trade show in Cologne, Germany last month.

At last month’s Photokina trade show in Cologne, Germany we made time to speak to senior executives from several major manufacturers, including Sony. In a broad-ranging conversation, Kenji Tanaka talked to us about competition in the full-frame mirrorless market, the value of APS-C, and future plans for the a7S lineup.


Is there a customer group that you feel you could reach more effectively?

There are many customers in the field of photography, and we want to create products for all of them. Recently, we launched products for sports photographers. That’s just one example. One by one, we want to expand.

What is Sony doing that’s unique?

We are the world’s largest manufacturer of image sensors, and have developed many unique sensors. Looking at the Alpha 9, the stacked CMOS sensor is a good example of both a unique and innovative product. These kinds of things are a strength compared to our competitors.

But the stacked image sensor in the Alpha 9 is kind of like the engine in a formula 1 car. If you only had the engine, the car wouldn’t work. You also need good tires, a good chassis, and a good driver to control the machine.

Our vision is […] to expand the market

How do new competitive full-frame mirrorless cameras affect your planning?

I welcome the shift in the market. Our vision is not to move the customer [from DSLR to mirrorless], it is to expand the market.

I don’t know what the impact of [Canon and Nikon entering the full-frame mirrrorless market] will be but we remain focused on creating new customers. That is our priority. Honestly speaking, I don’t care about competitors, I care about the customers. If customers need more functionality, or more quality, we’ll try to do it.

The Sony a7 III is a high-performance full-frame mirrorless interchangeable lens camera aimed at enthusiast photographers and videographers. According to Mr Tanaka, Sony is more interested in expanding the market than in responding to what his competitors are doing.

Is there anything that surprised you about the announcements from your competitors?

No, not really. I already predicted that Canon and Nikon would join the market, and even Panasonic. It wasn’t a surprise to me. But thinking about innovation in cameras, every company should join the mirrorless market, as this is where there is the most opportunity to innovate.

There are five fundamentals to mirrorless – lens, image quality, speed, battery life – some of our competitors especially struggle with that one – and compactness and light weight. These are areas that everyone is trying to improve, but right now I think Sony is in a good position.

Do you see any customer demand for sensors larger than full frame?

Right now there are a lot of things still to do with full-frame sensors, so at the moment I don’t have any ideas about starting work on new larger imaging sensors.

Sony’s 24mm F1.4 G Master is an impressively compact, but stunningly sharp full-frame wideangle prime lens. On Sony’s APS-C cameras, it offers an equivalent focal length of 36mm.

We’ve been enjoying using your 24mm F1.4 G Master lens. Do you have plans to create more, smaller, lenses in this lineup?

Of course, yes. Some customers want small size as well as high quality, so that’s one of our targets.

Do you have any plans to release new APS-C lenses?

Yes, APS-C is a big market for us. Recently most of our new lenses have been full frame, but APS-C remains a key target.

What are the advantages of APS-C?

Mobility, and ease of use.

The APS-C market is very important for us, […] but we need to ask customers what kind of models they want.

What is your long-term strategy for APS-C and will we ever see another NEX-7 equivalent camera with dual dials ?

We have to get customer feedback. The dual dial on the NEX-7, some customers appreciated it, but some customers didn’t. The APS-C market is very important for us, so we will create new models in the APS-C market, but we need to ask customers what kind of models they want.

Do you think APS-C could be a professional format for Sony in the future?

Professionals have many cameras. Of course, full-frame is usually their main camera, but for a long time, they’ve also used APS-C as their second camera, so of course, APS-C cameras for professional use must exist.

Will we ever see another ‘professional’ APS-C camera from Sony, in the mold of the erstwhile NEX-7? According to Mr Tanaka, the strengths of APS-C are size and weight, and ease of use. But professionals do use APS-C cameras as ‘second’ bodies.

Do you have a different design approach for APS-C and full-frame lenses?

No. Our strategy is unique – one single mount. For example, future APS-C customers might use our G-Master 24mm F1.4. So our lens design should be consistent for all types of models.

Do a lot of your APS-C customers buy full-frame lenses?

Yes.

Some Sony shooters tell us they want improved weather-sealing. Is that something that you’re working on?

Yes, of course. We’ve heard from many customers. We’re trying.

Someday the a7 III will come down in price and it’ll be easy to buy for anybody

Do you think the price of full-frame mirrorless cameras needs to come down, to make them more accessible?

I can’t speak about pricing strategy, but if we want to increase the number of customers, of course some will accept cameras in the $ 2000-3000 range, but others won’t. Recently, our a7 II was priced at around $ 1000. So I think our customers are pleased with our wide price range in full-frame.

Someday the a7 III will come down in price and it’ll be easy to buy for anybody. A lot of customers want the a7 III, but it will take time.

Why is Sony sticking to SD memory cards?

Memory card performance is related to image processing speed. Right now, processing speed is slower than SD UHS-II, so using SD is OK. But in the future, for example in any camera with 8K/30p video, SD won’t be enough. But for right now, SD is OK. Recently we announced SD ‘tough’ cards, for professionals that need more durability.

Why do your cameras use two card slots?

There are a lot of use cases for dual card slots. For example using one card as backup, or one for JPEG and one for Raw. Dual card slots are very useful to the customer, we think. Some customers are OK with just one card, but from our research we think that many people will want two slots.

The Sony E-mount is ‘open’, to the extent that other lens manufacturers can apply to use the standard. Sigma’s 70mm F2.8 Macro is one of a growing range of lenses from third-party manufacturers that are available in FE mount-compatible versions.

How important are third-party lens manufacturers to your long-term growth?

As you know, the E mount is an open mount. And of course competition will happen. If the customer can choose between many high quality lenses, that is a good thing.

Can you describe your relationship with third-party lens manufacturers?

We have a contract, and if a lens manufacturer wants to create an E-mount lens, they apply to Sony. Then we disclose the specification to that manufacturer. Sony does not approve lens designs, we just disclose the mount specification.

We’re planning a future a7S model right now, but it will take time.

4K is becoming a standard across all categories now, and the a7S II is getting rather old. Are you still interested in this market segment?

Of course, yes. Our a7S II customers want to create many things, and to meet their demands we are thinking about creating a successor model. But the next model should of course be more than they expect. So we’re planning a future S model right now, but it will take time.

What do your existing a7S II customers want to see improved?

They want 4K/60p, 4:2:2 10-bit, and of course more battery power, increased AF accuracy – many things!

The Sony a7S II is aimed at videographers, but in the three years since its release, its capabilities have in some respects been superseded by more conventional a7-series cameras, and the a9. According to Mr Tanaka, an a7S III is on its way, possibly offering 4K/60p, but ‘it will take time’.

Do you think it’s necessary for the a7S II successor to be a hybrid camera, or could it be a dedicated video model?

In my personal experience, the a7S II is a good stills camera. The pixels are very large, so the dynamic range is very wide. There is demand for still camera features I think.

You’ve said that artificial intelligence will play more of a role in future Sony cameras. Can you elaborate on that?

I can’t give you an exact answer, but we feel that AI is useful for many customers. Currently we’re planning upgrades to existing models, and of course future models that will contain new AI features.

Cameras should support creators. Focusing on eyes or focusing on other shapes is a very complex action. Photographers just want to think about composition, or capturing a moment. So I want to remove the need for focus manipulation, or other manipulation. When it comes to autofocus, Sony is very dedicated to developing AI.


Editor’s note: Barnaby Britton

Our meeting with Mr Tanaka last month followed Canon and Nikon’s long-awaited entry into the full-frame mirrorless market, after five years during which Sony effectively had the field to itself. When I spoke to him in Japan earlier this year, Mr Tanaka predicted that both companies would make the leap before the end of the year, and it doesn’t sound like he was surprised to see Panasonic joining in, too. Either way, in his own words, ‘I don’t care about competitors, I care about the customers’.

The a7 III isn’t going to become a poor camera once a future Mark IV version comes out

That should be encouraging news for users of Sony’s well-established a7-series and a9 cameras, who might be justifiably interested in what Canon, Nikon and Panasonic have to offer in the coming years. Also encouraging, for consumers willing to wait a couple of years before buying into new technologies, it seems that Sony will continue its strategy of keeping older models on the market at reduced prices. The last-generation a7 II is a bargain right now, and the a7 III isn’t going to become a poor camera once a future Mark IV version comes out, even if future AI-assisted cameras make photography even easier than it is now.

Speaking of AI, this particular comment is highly significant and worth quoting again in its entirety:

Cameras should support creators. Focusing on eyes or focusing on other shapes is a very complex action. Photographers just want to think about composition, or capturing a moment. So I want to remove the need for focus manipulation, or other manipulation. When it comes to autofocus, Sony is very dedicated to developing AI“.

Mr Tanaka also had good news for fans of APS-C camera users, and users of the video-oriented a7S II. On the APS-C side, he admits that full-frame has been a major focus recently, but ” APS-C cameras for professional use must exist” and “APS-C remains a key target”.

Mr Tanaka’s list of customer requests serves as a strong hint at features that could make it into an a7S III

The a7S II is a highly specialized camera, intended to satisfy the needs of enthusiast and professional videographers. It’s been due for an upgrade for a little while, and Mr Tanaka’s list of customer requests serves as a strong hint at features that could make it into a Mark III version. Perhaps at next year’s NAB show in spring? Here’s hoping.

Articles: Digital Photography Review (dpreview.com)

 
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Photokina 2018: Sigma interview – ‘There’s no magic to it, we just try to be unique’

14 Oct
Katuto Yamaki, CEO of Sigma, pictured at this year’s Photokina trade show in Cologne Germany, last month.

We spoke to several senior executives last month in Germany at the Photokina trade show. Among them was Sigma CEO Kazuto Yamaki, who shared his thoughts on the photography marketplace in general, and the just-announced L-mount alliance. The following interview has been edited for clarity and flow.


How did the L-mount alliance come about?

I don’t remember exactly when but I think it was two or three years ago. At that time we’d already decided to make a full frame mirrorless camera featuring Foveon technology. We were planning to develop our own short flange back mirrorless system. Actually we already had a design. I don’t remember the exact spec but I think the flange back was about the same [as the L mount], about 20mm, and a similar mount diameter.

And around that time, Panasonic approached us and proposed that we work on it jointly. At around that same time, Panasonic approached Leica, and finally the three companies came together – I think it was about two years ago. And then we agreed to join the L mount system and we discontinued the development of our own original mount system.

Panasonic’s forthcoming Lumix S1R will be a professional-grade full-frame mirrorless camera built around the L-mount. One of the biggest announcements at this year’s Photokina was the alliance between Leica, Sigma and Panasonic – the first fruits of which are expected in spring of next year.

Was there anything about the L mount from a technical point of view that made it particularly attractive?

I would say it’s a well-balanced mount. The flange back is short enough without being too short, and the diameter isn’t too big. It’s a good balance. If the diameter is too big, sometimes it’s difficult to make the camera bodies compact. And if we make a slow lens, like an F2.8 prime or an F3.4-5.6 zoom lens, with a wide diameter mount the shape of the lens will be like this [indicates a funnel shape, tapering from a wide mount to a narrow front element] where the front is slimmer than the back. That doesn’t look great, in my opinion. So the L mount is a well-balanced mount size. 20mm is not too short.

Do you have a timeframe for your own L mount lenses?

I need to check with our engineers, but probably we’ll start shipping our first L mount lenses sometime in the middle of next year.

Will they be L mount versions of your existing designs, or will they be entirely new designs?

Both. We already have the 14 lenses for Sony E-mount, so we’ll make L mount versions of those lenses, and they’ll start shipping next year. We’ll also start shipping brand new L mount lenses.

Canon’s new EOS R debuts the RF mount, which will eventually replace EF as Canon’s main interchangeable lens mount. Alongside the camera, Canon launched a brace of excellent new RF mount L-series lenses, optimized for mirrorless.

Are you in communication with Canon and Nikon around their new mounts?

Around the new systems? No, not at all. We have a great interest in the two new systems but right now I have no plans.

In the past, there could be problems when Canon and Nikon might release new cameras, with slightly changed software, and third-party lenses would stop working properly. Is that a worrying possibility for you?

I can’t deny the potential risks of a similar problem in the future. However, I think such possibilities are significantly lower than before. To be honest, our firmware in the past was not so robust, therefore, we experienced some issues in the compatibility. However, the situation today is quite different.

We’ve worked hard to make the current firmware very robust, and we will continuously enhance the strength of our firmware. Even if we see some minor issues, we’ll upgrade our firmware to make our lenses work perfectly using our USB Dock.

Did Sigma have any influence into the design of the new Panasonic S1/R?

No. Actually, I personally had no idea about the new camera. So at the press conference [at Photokina] I saw the camera for the first time. We do not exchange information [between Sigma, Panasonic and Leica] about our roadmap for products for the new system. It’s a matter of compliance [with antitrust legislation]. We simply cannot do that.

With the announcement of the L-mount alliance, Sigma has confirmed that it will discontinue development of its own SD-series APS-C format cameras, in favor of a new full-frame system built around the L mount.

Now that you’re working on a new full-frame L-mount camera, does this mean that you’ll cease production of your SA mount mirrorless cameras?

We will continue to manufacture and sell our existing SA mount cameras, but we won’t develop any new SA mount cameras in the future.

Will you continue to make lenses in the SA mount?

Yes, as long as we manufacturer lenses for DSLRs, we’ll continue to make lenses in the SA mount. There are still SA mount camera users out there in the world.

Do you expect that the market for M43 lenses will be reduced, following Panasonic’s entry into the full-frame market?

I don’t know, and I might not be the best person to comment, but I’ve seen many journalists using M4/3 system cameras here in Photokina. In my opinion, M4/3 is a great system if you need compactness.

Today we have some second-generation employees and even some third-generation employees.

How will Sigma continue to differentiate its products in the future, from other third-party lens manufacturers?

I don’t believe there’s any magic to it, but we try to be unique and different to other companies. We just invest in the technology, and in the factory, and we improve communication with our customers. We will do everything that we can do, to differentiate from other manufacturers. Also, we have very loyal employees. They’ve worked for us a long time. Today we have some second-generation employees and even some third-generation employees.

It’s different for example from the semiconductor business. When it comes to lenses, the experience and the know-how of the employees makes a big difference. With lenses it’s analog-based technology, where experienced workers are key. And that’s why we [don’t want to] move our factory. If our factory moved, we’d lose our experienced workers.

Sigma’s new 40mm F1.4 Art has been designed as a ‘reference’ prime lens for the Global Vision series, and offers excellent performance, albeit in a relatively large, heavy form factor.

Check out our full gallery of samples here

Why did you decide to create a 40mm Art-series lens?

40mm is a very popular focal length for videographers, so there was a demand from the cine market. Also there were some requests from our own users. Our first DP2 camera was a 40mm equivalent focal length.

Do you have any predictions for the proportion of your lenses that you expect to sell in mirrorless mounts versus DSLR mounts, in the future?

Within three or four years I expect our mirrorless mount lens sales to be much bigger than for DSLR. Maybe 70% to 30%.

What is your opinion of Canon and Nikon’s new lenses for the RF and Z mounts?

I’ve been very impressed by Canon’s new lenses for RF. The 50mm F1.2 and 28-70mm F2. Very impressed – and a little jealous! They’re possible due to the wide diameter and short flange back. Otherwise such lenses would be very difficult or impossible. Having the larger elements at the rear of the optical system makes it easier to achieve good performance at large apertures.

Software can’t create detail, only good optics can do that.

One thing that is an option in mirrorless cameras and not DSLRs is in-camera lens corrections. When you’re designing new lenses for mirrorless do you include software correction into your planning?

Until just a few years ago I was quite negative about software corrections. Software can’t create detail, only good optics can do that. But today, sensors have more resolution, and the correction algorithms are much better than in the past. So I think software correction is a good tool, when it comes to achieving good image quality. That’s why we started to support Canon EOS DSLRs’ lens correction. Software lens correction is a useful tool, but it’s not a good idea to rely on it too much.

How do you prioritize development of which system you’ll develop lenses for?

It’s basically done based on demand. But for example even if demand for our SA mount lenses is very small, we’ll still prioritize it because that’s our own system. Moving forward, now that we have the L mount, we’ll give that priority.

The new ‘S’ class Sigma 70-200mm F2.8 features ten low-dispersion glass elements including nine FLD elements which have very similar properties to fluorite. The FLD elements are indicated in yellow, in this schematic.

The new 70-200mm F2.8 is classified as ‘Sport’. How would an ‘Art’ version of this lens be different?

It’s a sort of a mid-point between Sport and Art. But it’s Art-class glass. This lens uses nine FLD glass elements. FLD glass has almost the exact same optical characteristics as fluorite. To be honest, Canon and Nikon’s 70-200mm F2.8 lenses already represent the highest optical quality for this type of lens. We believe that we can [still] improve on that but the difference is not huge. It’s hard to differentiate just by optical performance.

Are there future technologies that would allow you to take the next step, and move performance forward?

I think so, for example FLD. We didn’t have that before. This is Hoya glass, and we worked together to develop this new glass material, which helps achieve better performance. If a careful photographer checks the amount of longitudinal chromatic aberration and bilateral chromatic aberration, we believe they’ll see this lens is better. But if they just check resolution, they may not see a difference [compared to Canon and Nikon’s current 70-200mm F2.8].

Sigma now supports several mounts, plus the L mount, plus potentially Canon RF and Nikon Z in the future. How will you grow the company to accommodate this scaling-up without losing Sigma’s identity?

I will admit that is quite challenging. But obviously the volume of lenses produced per mount will be reduced, because I don’t think the market will grow like it has in the past. That means we have to produce more kinds of products per month. Which could cause us to lose efficiency, and ultimately drive up production cost. This is very challenging for us. We need to create a new production system to keep our efficiency up, even if we manufacture more products per month.

Kazuto Yamaki, pictured at Sigma’s main assembly plant in Aizu, Japan, during our visit to the site in 2014.

Read our complete factory tour

If we used external suppliers it would be easy – we’d just reduce our purchases from those suppliers, but we do almost everything by ourselves. We’re continuously increasing the size of our factory, and even right now we’re planning to build another facility [at our main site in Aizu] and we’ll continuously invest in new manufacturing over the next few years.

After I took over my father’s business, over the past six years we’ve built new three buildings at Aizu. This will continue.

Will you run out of space?

Yes, this is a problem! Usually manufacturers choose flat ground for their factories, but my father liked to build in the middle of the mountains. His dream was to become a company like Carl Zeiss, and they have a factory in the hills. He thought that flat ground was boring! It’s very challenging.


Editors’ note: Barnaby Britton

In 2018, Sigma is a company in flux. Since the launch of the Global Vision lineup in 2012, Sigma has gone from focusing primarily on just two DSLR lens mounts (plus lower-volume production of Some Sony A, Pentax PK and Sigma SA-compatible lenses) to soon supporting eight, excluding PK but including the L-mount, which will effectively replace the older SA mount in Sigma’s own forthcoming full-frame camera lineup.

That’s a of a lot of work for any company, let alone a relatively small manufacturer but if CEO Kazuto Yamaki is daunted by the prospect, he doesn’t show it. His main concern, expressed in this interview and in previous conversations, seems to be making sure that as it evolves and grows, Sigma doesn’t lose its identity along the way.

In order to maintain efficiency and keep costs manageable, Sigma will need to develop new manufacturing processes

Sigma’s Global Vision lenses are popular for two main reasons: they’re very good, and they’re excellent value for money. Doubling the number of lens mounts that it supports is not an automatic win for Sigma, or even necessarily for its customers. As Mr. Yamaki points out, increasing the number of products in the company’s lineup does not mean that total sales will increase by the same proportion.

In order to maintain efficiency and keep costs manageable, Sigma will need to develop new manufacturing processes – something that Mr. Yamaki freely admits. Add to that the challenge of creating a brand new lineup of full-frame cameras, and the next few years at Aizu promise to be very busy.

Yamaki is confident in his products, proud of his engineers, and trusts their ability to tool up for the new mirrorless mounts

As usual, Mr. Yamaki’s responses to our questions at Photokina were candid and thoughtful. He’s confident in his products, proud of his engineers, and trusts their ability to tool up for the new mirrorless mounts. Despite the challenges ahead he’s genuinely excited by the possibilities presented by Canon and Nikon’s entry into the full-frame mirrorless market, not only for Sigma but for the industry as a whole. We’ve noted before that while many senior executives seem to prefer pretending that competitors don’t exist, Mr. Yamaki’s respect – and praise – of his competitor’s products is unusual.

In return, Sigma’s CEO is widely liked by his peers in the industry. The recently announced L-mount alliance with Panasonic and Leica would quite possibly never have happened if it weren’t for the close relationship between Mr. Yamaki and Panasonic’s Yosuke Yamane. Leica’s majority shareholder Dr. Andreas Kaufmann, in turn, has praised Mr. Yamaki’s leadership of Sigma, which remains a family-owned company.

In Mr. Yamaki’s own words: ‘There’s no magic to it – we just try to be unique’.

Articles: Digital Photography Review (dpreview.com)

 
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Hex releases new camera backpack and sling as part of its 2018 Ranger Collection

12 Oct

Bag and accessory manufacturer Hex has shared its latest pair of bags as part of its 2018 lineup, the Ranger Collection. The collection consists of a clamshell backpack and a sling backpack that are “designed to be discrete and street-ready for the modern photographer.”

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The Clamshell Backpack is constructed of water-resistant 500D Cordura nylon and uses what Hex says is a patent-pending clamshell design. It features a typical internal foam divider system that can be arranged to fit your equipment and uses YKK zippers with metal pulls to access the compartments.

According to Hex, you can expect to fit one or two DSLRs and a few lenses, ranging from small primes to telephoto zoom lenses. There are also dedicated pockets for your phone and laptops up to 15 inches. A hidden rain cover is also included for when the weather takes a turn for the worst.

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Like the Clamshell Backpack, the DSLR Sling is constructed of water-resistant 500D Cordura nylon and YKK zippers with custom metal pulls. One of the most interesting details about the DSLR Sling is its ability to pack down flat when the bottom panel is removed, making it easier to travel with as an auxiliary bag.

The DSLR Sling can carry a non-gripped camera body and a lens or two, depending on what glass you’re using. It’s not large enough to fit a laptop, but there are dedicated faux-fur lined pockets for smartphones and even smaller tablets.

The Hex Clamshell Backpack and DSLR Sling are available through Hex’s online shop. They retail for $ 199.95 and $ 99.95, respectively. Both bags come in black and camo colorways.

Articles: Digital Photography Review (dpreview.com)

 
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Photokina 2018: hands-on with the Leica S3

12 Oct

Hands-on: Leica S3 medium format camera

With all the excitement surrounding full-frame system announcements at Photokina recently, it’s easy to forget the new arrivals in the medium format digital arena. While Fujifilm announced the GFX 50R – the second medium format digital camera in the GFX line – Leica unveiled the S3, an update to the Leica S2 launched in 2008.

A full spec sheet has yet to be released, but we do know the S3 will launch in Spring 2019 and have a 64MP sensor, 3 fps burst rate and 4K video capture using the full width of the sensor. And if its predecessor’s pricing is an indication, it will likely cost somewhere in the vicinity of $ 20k.

Despite the lack of specification details, we did get our hands on an early working version of the camera. Here’s how it handled.

Hands-on: Leica S3 medium format camera

The first thing I noticed when picking up the S3 is that for a medium format digital camera, it really isn’t that large. In fact it feels similar in hand to a Nikon D5 or Canon EOS 1DX II – I had to remind myself it has a larger sensor than both.

It is also quite pleasant to hold. The shutter release is located on the front of the camera and is easy to access. An indentation below the shutter release provides a comfortable place for your other fingers, and also makes the camera feel secure in hand.

As you might expect for a five-figure-camera, the S3 handles like it’s built to last – the magnesium alloy body feels like it could be used to drive a spike into the earth. The rubber material covering much of the exterior is thick and grippy, giving the whole camera a rugged quality.

Hands-on: Leica S3 medium format camera

The second thing I noticed about the S3 is the big beautiful optical finder, among the loveliest I can ever recall looking through. For reference, the S2’s finder has .86x magnification and the S3’s is likely similar.

The back of the camera looks essentially identical to the original Leica S2 as well as the more recent Leica SL. The four buttons surrounding the 3″ LCD are programmable. There’s also a programmable button on the front of the camera near the mount.

Like the S2, the S3 has two different shutters which can be engaged via a three-way controller on the back of the camera: ‘FPS’ stands for focal plane shutter and ‘CS’ stands for center shutter or leaf shutter (available with compatible lenses). I tried both and the leaf shutter is a good bit quieter.

Hands-on: Leica S3 medium format camera

Operationally, the camera felt fast. It was quick to start up and load menus. I also found the idea of dual top plate info LCDs to be kind of cool and definitely unique.

I didn’t get to shoot much with the S3 but I did get to spend a little bit of time focusing around the room with my eye to the finder. Overall, despite being a non-final product, AF acquisition speeds felt surprisingly quick. On the other hand, using the 5-way AF joystick to actually move points felt a tad sluggish.

Hands-on: Leica S3 medium format camera

I mentioned that the S3 will be able to do 4K video with full-sensor readout. To further expand video capabilities the S3 offers audio in/out and HDMI as well as LEMO style ports for USB and remote trigger/flash connectivity. All these connection points have thick rubber covers to protect them from the elements and grime.

Hands-on: Leica S3 medium format camera

Overall, the Leica S3 feels like a utilitarian tool, built for working professionals. It may have the price tag of an expensive museum piece, but it does not handle like one.

Of course, this is a camera that will most likely be purchased by agencies, studios and perhaps some very high-end pros – not every day shooters – making the high price tag seem less cringe-worthy. More importantly, my brief time with the Leica S3 has raised the bar for just how much I can lust over a new digital camera. Nice work, Leica.

Articles: Digital Photography Review (dpreview.com)

 
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Photokina 2018: Hands-on with Tokina’s Opera 50mm F1.4 premium full-frame lens

30 Sep

Hands-on with the Tokina Opera 50mm F1.4

We first saw a prototype of Tokina’s new 50mm F1.4 Opera lens at the CP+ show in Japan earlier this year. After waiting all summer, we finally gotten hands-on time with a working model at this year’s Photokina in Germany. The Opera series is Tokina’s high-end lens lineup – the equivalent to Sigma’s Art line – and the 50mm F1.4 is the first lens in the series to come into production.

Available in both Nikon and Canon full-frame DSLR mount, the lens is specifically meant to be paired with high-resolution cameras like the Nikon D850 and Canon EOS 5DS R. Set to ship around the end of October, it is priced at $ 950.

Hands-on with the Tokina Opera 50mm F1.4

The build quality of this Opera lens is superb. Weighing 33.5oz / 950g it’s about 4.8oz / 135g heavier than the Sigma 50mm F1.4 Art, but handles well on a Canon EOS 5D Mark IV. It doesn’t feel front heavy.

The large rubberized focus ring matches the directional turn of the mount it’s meant for – turning the ring to the right achieves minimum focus on a Canon and infinity on a Nikon. And the ring continues to turn beyond its minimum and infinity point.

Hands-on with the Tokina Opera 50mm F1.4

The Opera 50mm F1.4 is made of 15 elements arranged in 9 groups. 3 of those elements are super low dispersion elements to compact chromatic aberration – there’s also one aspherical element in the rear focus group. To deal with flaring, the lens is coated with Tokina’s Extremely Low Reflection coating. The front element has a 72mm filter size, smaller than the 77mm filter size of the Sigma’s front element.

Minimum focus distance for this lens is 0.4m / 1.3ft, the same as the Sigma.

Hands-on with the Tokina Opera 50mm F1.4

Autofocus is achieved using an ultrasonic ring-shaped AF motor which is very quiet in operation. There’s also a manual focus decouple switch on the side of the lens barrel.

The lens has 9 rounded aperture blades which we hope will result in very nice bokeh. And this is the first Tokina lens ever to include an electronic diaphragm (specifically for the Nikon version).

Hands-on with the Tokina Opera 50mm F1.4

There are a total of 8 weather sealing points in the construction of the Opera, which should keep water and grime out of the internal construction. There is also a rubber gasket around the lens mount to keep nastiness out of your camera body.

Hands-on with the Tokina Opera 50mm F1.4

Overall we’re excited to get Tokina’s first Opera series lens in and start shooting with it. It’s priced exactly the same as the Sigma Art version and seems to be built to a similar level of physical and optical excellence. Seeing as Sigma’s version is one of our favorite 50mm F1.4s out there, we have high hopes for the Tokina Opera 50mm F1.4. Stay tuned for a sample gallery.

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Photokina 2018: Hands-on with new Voigtländer M and E-mount prime lenses

30 Sep

New Voigtländer lenses for M and E-mount

Voigtländer is one of the oldest names in photography. These days licensed by Japanese lensmaker Cosina, the Voigtländer brand is still going strong. We’re at Photokina, where we got our hands on the company’s newest lenses.

First up is a lens that was quietly released earlier this year for Leica M-mount. The Nokton 50mm F1.2 Asph is a fast standard prime lens designed for high-resolution digital imaging on modern Leica rangefinder cameras.

New Voigtländer lenses for M and E-mount

While at 1,099 Euros ($ 999) it’s not exactly cheap, it’s a good deal more affordable than Leica’s 50mm F0.95 Noctilux. The all-metal Voigtländer doesn’t have quite the same high-quality feel as the Leica, but it’s very nicely built. The focus and aperture dials rotate with a lovely smoothness and crisp clickiness (respectively) that set this lens apart from most of today’s polycarbonate lenses.

New Voigtländer lenses for M and E-mount

Unlike Leica’s own lenses, the Voigtländer doesn’t offer 6-bit coding for Leica’s digital rangefinder bodies.

The Nokton 50mm F1.2 is priced at 1,099 Euros ($ 1,059) and is available now. A companion lens, the medium-wide Nokton 35mm F1.2 Asph II is also available now, for 1,299 Euros ($ 999).

New Voigtländer lenses for M and E-mount

In addition to M-mount lenses, Voigtländer was also showing off its new primes for the Sony E-mount. This is the new 110mm Macro APO-Lanthar, also first announced earlier this year at the CP+ show in Yokohama Japan.

New Voigtländer lenses for M and E-mount

The 110mm offers 1:1 macro capability and a closest focusing distance of 35cm (13.7 in). It uses three floating lens groups for focusing to ensure optimal quality at all distances – according the Cosina – and apochromatic correction to satisfy the resolution requirements of 40MP+ sensors.

Electronic contacts on the mount communicate the lens’s focal length, focus distance and aperture settings to Sony E-mount cameras.

New Voigtländer lenses for M and E-mount

The 110mm is a beautifully-made lens, but at 771g (27 oz) it’s fairly weighty and as you can see in the previous image, it gets fairly long at its minimum focus distance, too. As well as effective macro photography, the APO-Lanthar could provide a useful portrait capability for Sony E-mount shooters.

The 110mm Macro APO-Lanthar will be available soon for 1,199 Euros ($ 1,099).

New Voigtländer lenses for M and E-mount

Voigtländer’s Nokton 40mm F1.2 Asph for Sony E-mount is an E-mount version of the M-mount Nokton that Voigtländer has been selling for many years. It offers a minimum focus setting of .35m (13.7 in) in a body weighing 420g (14.8 oz).

New Voigtländer lenses for M and E-mount

The Nokton 40mm F1.2 features a 58mm filter ring, and a ten-bladed aperture.

New Voigtländer lenses for M and E-mount

Like the 110mm, the 40mm has electronic contacts to communicate lens settings to Sony E-mount cameras. First announced last year, it is available now for 1,099 Euros ($ 1,099).

New Voigtländer lenses for M and E-mount

Voigtländer’s new 21mm F3.5 Color-Skopar is another E-mount prime. The lens is constructed of nine elements, including one aspherical element and one anomalous partial dispersion element, in eight groups.

New Voigtländer lenses for M and E-mount

The 21mm F3.5 Color-Skopar has a minimum focusing distance of 20cm/7.87in and uses a ten-blade aperture diaphragm. The lens will start shipping soon for 749 Euros (US price TBD).

New Voigtländer lenses for M and E-mount

Also on show are two ‘concept’ lenses, which may or may not enter production, depending on feedback from the market. This is the first one, an ultra-compact ‘Ultron’ 35mm F2 for Leica M-mount. Finished in a classic-looking combination of black and chrome, the Ultron could be a very attractive option for users of film and digital rangefinders looking for a compact and lightweight medium-wide prime.

New Voigtländer lenses for M and E-mount

Next up is another 21mm F3.5 Color-Skopar, but again in Leica M-mount. Much smaller than its E-mount equivalent, this tiny prime is almost a pancake lens.

New Voigtländer lenses for M and E-mount

Despite its size, the 21mm F3.5 is very nicely made. It features a large, nicely-machined aperture dial and a pegged focus ring for one-finger focusing.

New Voigtländer lenses for M and E-mount

The third and final concept lens is an E-mount version of the new Nokton 50mm F1.2 Asph.

New Voigtländer lenses for M and E-mount

We believe that optical construction is the same as the M-mount version, but the addition of electronic contacts will ensure that the SteadyShot stabilization systems in Sony’s E-mount cameras work properly with this lens, as opposed to an M-mount version fitted via an adapter.

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Photokina 2018: hands-on with eight stylish new bags

29 Sep

Hands-on: New camera bags from Photokina 2018

Photokina 2018 was one heck of a year for new cameras and lens launches, but it also saw the launch of an impressive number of new camera backpacks and bags. We combed the tradeshow floor to get hands-on with some of the more stylish and technically sophisticated packs, from affordable to premium.

Shown above: the new Bristol DayPack 600+ from Cullman.

Hands-on: New camera bags from Photokina 2018

First up is Lowepro’s ProTactic AW II. As the name implies, this is the second iteration of the original ProTactic – version two adds more padding and better protection for your gear, plus more areas to attach stuff. The backpack comes in the larger 450-series, shown above and the smaller 350-series – the former fits a 15″ laptop, the later a 13″. The larger pack has room for two bodies and plenty of lenses, the smaller one should be able to also fit two bodies and a few lenses.

Both packs offer dual side access for gear, two quick straps on the front (with a ‘foot’ to carry a tripod), a waist strap with utility pouch, rain cover and a super comfortable back panel. The ProTactic line represents Lowepro’s most rugged, professional packs and as such, they don’t come at a cheap price. We’re told the 450-series will retail for about $ 270 and the 350-series $ 220.

Hands-on: New camera bags from Photokina 2018

Next up is ThinkTank’s new Retrospective V2.0 bags. Available in a total of six different sizes, these soft camera bags feature classic styling. They’re also coated in polyurethane to protect gear from the elements but ship with an additional rain cover just in case you find yourself in a torrential downpour.

But probably the coolest feature of these bags is the zippered opening under the main flap which offers protection from thieves and pickpockets. Prices vary by bag size, but the Retrospective 7 V2.0, shown above, retails for around $ 165. It fits a DSLR, several lenses and a 13″ laptop.

Hands-on: New camera bags from Photokina 2018

Cullman launched 4 new camera bag lines at Photokina including the stylish Bristol series shown here, which comes in both daypack and shoulder bag varieties. The daypack in particular caught our eye because of its classic look.

It features a side-zippered opening for quick access and an expandable top compartment. There’s also a padded laptop compartment and water bottle holder. This pack is obviously more geared to enthusiast and casual users rather than pros, but it seems as versatile for every day use as it is handsome. No word on pricing just yet.

Hands-on: New camera bags from Photokina 2018

Tamrac launched a new line of hip-looking shoulder packs in the Bushwhick series (yes, like in Brooklyn). They’re available in 3 sizes, with the Buswhick 6 – shown above – being the largest of them. It can hold an average sized DSLR/mirrorless camera with lens attached plus one additional lens and some accessories.

The exterior features metal buckles and weatherized coating to protect from the elements. There’s also a zippered compartment on front for other odds and ends. The Tamrac Bushwhick 6 retails for $ 150.

Hands-on: New camera bags from Photokina 2018

Compagnon is a relatively new bag brand. I hadn’t heard of them prior to Photokina because they are still working out US distribution, but you can find their packs sold by some US retailers. The Explorer pack, shown here, is a collaboration between Compagnon and backpack brand Deuter.

It offers an expandable roll-top section for personal items and a large lower section for camera gear with padded dividers. The bag features a side zipper for easy access, tripod straps, a water resistant construction and a padded back panel that looks extremely comfortable. It’s available in 16 L and 25 L – no word on pricing yet, but if other Compagnon packs are any indication, expect it to cost a pretty penny ($ 500+).

Hands-on: New camera bags from Photokina 2018

Peak Design just finished its Kickstarter campaign for the new 45L Travel backpack. We’ve previously seen a prototype of the bag, but this is the first time we’ve laid eyes on a retail-ready model and it looks very impressive.

The packs offer lots of features like a weatherproof nylon canvas shell, rugged bottom liner, luggage pass-through, rear and side access, laptop compartment, luggage handles and lots of organization pockets. It can also be expanded or contracted to fit 35L or 45L worth of stuff. The backpack is being sold alongside a line of smaller organizational ‘cubes,’ sold separately. The bag itself will be available sometime in November and retail for $ 300.

Hands-on: New camera bags from Photokina 2018

ONA makes some absolutely lovely shoulder bags. For Photokina, the company teamed up with Japan Camera Hunter to release a very limited addition bag called ONA x Japan Camera Hunter Bowery camera bag. Only 230 of which will be made, each with individual numbering on inside. The bag’s main feature is dedicated film pockets on the inside and elastic film holders on the bag strap.

You can read more about this collaborative bag here. And if you feel so inclined, you can pick one up for $ 200 on ONA’s Website.

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Photokina 2018: Hands-on with Panasonic Lumix S1R

27 Sep

First look at Panasonic Lumix S1R

One of the most interesting announcements at this year’s Photokina show in Germany was the Panasonic / Leica / Sigma L-mount partnership, the first fruits of which are two upcoming professional-oriented mirrorless ILCs from Panasonic.

We’ve seen non-functional mockups of the S1R already, but earlier today we were lucky enough to get access to a working prototype camera in the VIP area at Panasonic’s booth. Click through for a closer look.

First look at Panasonic Lumix S1R

We couldn’t power the camera up, so for now our impressions are limited to general handling and ergonomics but the S1R certainly feels good in the hand. It’s a large camera, especially for a mirrorless ILC but it doesn’t feel too heavy, and the camera+24-105mm combination shown here is nicely balanced.

Panasonic tells us that every aspect of the camera was decided upon on the basis of detailed customer feedback, including the demand from professional users for large, well-placed controls and a deep grip.

First look at Panasonic Lumix S1R

These blocks of plastic show the evolution of the S1R’s grip shape, over several prototype iterations.

First look at Panasonic Lumix S1R

Apparently what you get when you ask professional photographers what they want is something that looks an awful lot like a traditional DSLR. Resembling an upsized G9, Panasonic claims that ‘no compromise’ has been made in the S1R’s performance, which is intended to satisfy the needs of the most demanding professional photographers.

First look at Panasonic Lumix S1R

While final specs are still to be confirmed, Panasonic tells us that the viewfinder in the S1R will ‘rival human vision’, i.e, a hypothetically perfect optical finder. We’re curious to see for ourselves what this means in practice but judging by the excellent finder in the G9, Panasonic has what it takes to create very high quality, immersive EVFs.

This view shows the S1R’s conventional, button-laden rear control layout which includes an AF positioning joystick and twin rear dials. The grip texture is provisional – final shipping cameras will feature a textured faux leather finish.

First look at Panasonic Lumix S1R

The touch-sensitive rear LCD (specs are again TBD) is articulated, which means you can fold it out….

First look at Panasonic Lumix S1R

…and down, allowing for waist-level shooting in both landscape and portrait orientations.

First look at Panasonic Lumix S1R

Now there’s a thing – twin card slots. The S1R is aimed squarely at professional photographers, and the option of XQD and / or SD should fulfill demands for backup, redundancy, or ‘stills to this card, video to that one’ shooting. Like every point on the S1R’s body, the card door is gasketed to protect against dirt and moisture incursion. Panasonic claims that the S1R should rival the GH5/S for durability in unusually cold, hot or wet environments.

First look at Panasonic Lumix S1R

The S1R we handled was missing a battery, but Panasonic tells us that battery life was a priority in the new models and as such, both will take a new, larger-capacity battery than those found in the company’s M43 cameras.

First look at Panasonic Lumix S1R

This image shows the S1R without a lens attached. The S1R will accept existing Leica L-mount lenses marketed alongside the SL, as well as forthcoming Panasonic-branded lenses and future Sigma alternatives. This view shows off the S1R’s two customizable front-mounted buttons, to the left (as seen from this direction) of the lens mount. In a thoughtful touch the upper button is convex, while the lower is concave for ease of identification by touch.

First look at Panasonic Lumix S1R

The S1 and S1R will be sold alongside four lenses: a 50mm F1.4, 24-105mm, 28-70mm and a 70-200mm F2.8. Final specifications are still to be confirmed, and the lenses shown here are non-functional mockups, displayed under glass.

Learn more about the Panasonic S1/R

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Photokina 2018: First look at new Ricoh GR III

27 Sep

Our new favorite compact? Meet the Ricoh GR III

Ricoh has announced the development of a third model in its popular GR lineup: The forthcoming GR III will feature an updated sensor and redesigned lens. We’re at Photokina, where we took a quick look earlier at an early sample under glass.

The biggest upgrade to the GR III is invisible. The new camera features a 24MP APS-C sensor, which should substantially improve upon the rather old 16MP sensor used in the GR/II. The new sensor brings with it phase-detection autofocus, and in-camera stabilization. Both these changes are potentially of huge value to prospective buyers, and serve as a major differentiator against arguably the GR III’s main competitor, Fujfilm’s X100-series.

Our new favorite compact? Meet the Ricoh GR III

Externally, the magnesium alloy-bodied GR III is virtually indistinguishable from its predecessors, the GR and (extremely closely-related) GR II. The 28mm effective focal length of it 18.3mm F2.8 lens is unchanged, but it has been redesigned.

The new lens features six elements in four groups, including two aspheres. The GR/II’s lens was made up of seven elements in five groups, also including two aspherical elements. Beyond an improvement to minimum focusing distance from to 6cm (2.4″) from 10cm (3.9″) we don’t know what the practical effects of this redesign are (the GR/II’s original lens was stunningly sharp) but we’re keen to put it to the test as soon as we can.

Our new favorite compact? Meet the Ricoh GR III

Movie shooting has been moved from its old position on the main exposure mode dial, to a button on the left-hand side of the camera. This button can also be configured to activate the GR III’s wireless feature. Notice also the omission of the mechanical flash release switch, which was featured on the GR/II. The GR III does not include a built-in flash.

Our new favorite compact? Meet the Ricoh GR III

Sorry for the poor quality of this image, which was (obviously) shot through perspex, and against powerful spotlights. Hopefully it shows you what you need to know. From behind, the biggest difference to the GR III compared to its predecessors appears to be a larger LCD, but in fact this is partially an illusion. The GR III’s screen is now 3:2 aspect ratio (as opposed to 4:3) but the diagonal length is the same and resolution (1.03 million dots) is unchanged compared to its predecessor.

The biggest difference is that the GR III’s screen is touch-sensitive.

Our new favorite compact? Meet the Ricoh GR III

You might also notice that the GR/II’s AE/AFL / AF-C switch has been deleted in the new model – likewise the +/- toggle that used to live on the upper-right corner of the thumb grip. This is a shame, but the GR III does gain a rear control dial around the 4-way pad, and from the labeling it looks like the rear ‘ADJ’ jog switch can be used for quick exposure compensation.

Our new favorite compact? Meet the Ricoh GR III

From the top, the simplified exposure mode dial looks noticeably less cluttered than the older GR/II. Movie mode has gone, but so has the auto-everything ‘green’ camera mode, and TAv. Instead, we have the traditional PASM plus three user-configurable settings. The front control dial and trademark Ricoh pill-shaped shutter button are unchanged.

That’s it! At least for now. This camera was firmly behind glass but as soon as we can get our holds on a working sample, we’ll be posting a lot more about the GR III, which is already looking like it might become our new favorite compact.

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Photokina 2018: Hands-on with Tamron’s 2nd-gen 15-30mm F2.8 lens

27 Sep

Open wide: Tamron’s 15-30mm F2.8 G2

Tamron has updated their SP 15-30mm F2.8 Di VC USD full-frame lens and we got a chance to check out version 2 as this year’s Photokina. It handles essentially the same as its predecessor but there are some cosmetic changes. The design now matches that of the SP 24-70mm F2.8 and SP 70-200 F2.8 – specifically the grey bit by the base is new and the switches on the side have been redesigned.

Aside from cosmetic changes, a list of improvements under the hood make the 15-30mm F2.8 version 2 all the more appealing, including: dual processors for faster AF and better stabilization, fresh coatings to reduce flare and a new aspherical element.

It is available in both Canon EF and Nikon F mounts – the Nikon mount just began shipping, Canon mount ships October 12th. The list price is $ 1299.

Open wide: Tamron’s 15-30mm F2.8 G2

Like version 1, the front element is large and bulbous and the front of the glass moves forward in the housing as you zoom in – it is shown here zoomed to 30mm. There’s no way to put a threaded filter on it but the Canon version has a rear filter holder that can accept gels. The Nikon does not due to the F mount’s flange distance.

Version 2 also features a new Anti-reflection eXpand coating that Tamron developed in house to ensure flaring is as well-controlled toward the edges as it is in the center. The lens has two additional coatings to combat flare and ghosting. It also features an updated fluorine coating on the front element that is ‘abrasion resistant.’ This should make it easy to wipe away dust, water or grime and provide some level of scratch resistance. Speaking of water, the whole thing is weather resistant.

Open wide: Tamron’s 15-30mm F2.8 G2

Vibration control has been improved thanks to the inclusion of a second processor – now one processor is dedicated to AF and one to VC. Tamron says the new VC-dedicated processor should result in up to 4.5 stops of stabilization.

In addition to a dedicated AF processor, the lens has an updated AF algorithm. All of this should result in faster AF speeds. And because focus is driven by an ultrasonic silent drive motor, AF noise shouldn’t be an issue for video shooters. Then again, if you are old-fashioned, a manual override switch has you covered.

Open wide: Tamron’s 15-30mm F2.8 G2

A rubber gasket along the mount ensures no water gets inside your DSLR. And as mentioned, the lens design is moisture-resistant with internal seals located in critical areas where water or dust might get in.

Also the 15-30mm can make use Tamron’s TAP-in console for AF fine-tuning, VC control adjustments and firmware updates. The console will set you back about $ 60.

Open wide: Tamron’s 15-30mm F2.8 G2

In terms of handling, version 2 is nearly identical in size and weight to version 1. At 1100 g, it is not light-weight. Nor is it small, but that’s the price of ice when it comes to a stabilized constant-aperture wide-angle full-frame zoom.

Overall we’re excited to get the Tamron 15-30mm F2.8 version 2 on a body and start shooting. We were big fans of version 1 and it will be nice to see how all these improvements affect overall image quality and the shooting experience. Stay tuned for a sample gallery!

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