 |
Fujifilm has taken an unusual departure from its regularly scheduled programming to bring you…instant noodles?
Yes, you read that correctly — as part of a promotional giveaway, Fujifilm Korea has created Fujifilm Film Simulation Instant Noodles, a line of instant noodles that’s wrapped with the same branding used on Fujifilm’s Provia 100 color reversal film packs.
 |
According to the description, the Provia 100-branded noodles taste like ‘hot and tangy kimchi.’ For those unfamiliar with kimchi, Wikipedia describes it as ‘a staple in Korean cuisine […] a traditional side dish made from salted and fermented vegetables, most commonly napa cabbage and Korean radishes.’
 |
It appears as though you won’t be able to get the instant noodles outside of South Korea. If you happen to be reading this from South Korea — or plan on taking a trip there soon — you can jump over to Fujifilm Korea’s promotional page and secure yourself some film-inspired instant noodles.
Articles: Digital Photography Review (dpreview.com)