Various rumor sites are today reporting Hasselblad is poised to release a $ 10,000 rebadge of the Sony A7 that was just announced yesterday. Some even report it as if it’s a real product. Even just a cursory glance at the image suggests it’s a quick Photoshop job to add a wood grip and lighten the tint of the body. The serial number on the lens also suspiciously matches the product shots Sony released yesterday as well. What do you think?
No doubt you’ve heard of the Hasselblad Lunar, that company’s gussied-up version of the Sony NEX-7, sold at 6X the normal price of that soon to be superceded camera.
In an essay just published today I let you know in no uncertain terms what I think of this Wretched Excess.
"Having been to Antarctica with Michael and Kevin, I would say after having traveled the world and shot nearly my entire life as an exhibiting photographer, it was one of my highlights in my life and I talk about it, all the time. The images and experience of seeing something visionary and nearly extinct from the world, to see and experience the wildlife and scenery that does not fear humans is amazing. The images I shot there won me two Smithsonian awards and nearly 18 other international awards". – Tim Wolcott
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These Expeditions Will Sell Out Quickly. They Always Do.
Hasselblad has unveiled a rather familiar-looking compact camera – the Stellar. The very RX100-esque compact offers the same 28-100mm equivalent Zeiss-branded zoom and 20MP 1″-type sensor as the Sony, but comes with a substantial hand-grip made from a choice of exotic materials and, we suspect, a significantly higher price tag.
Swedish camera manufacturer Hasselblad is finally shipping the ‘Lunar’. This 24 megapixel camera – essentially a rebadged Sony Alpha NEX-7 – was announced at Photokina last year and comes with your choice of grips: black or brown leather, carbon fiber, and wood: mahogany or olive, to be precise. The Lunar includes an 18-55mm lens and is priced at $ 6995/£5280.
On Strobist, I try not to merely echo content seen elsewhere. I just don't think rote aggregation adds much to the conversation. But I am making an exception on this Hassy HD5 BTS vid, which you may have seen recently on other sites.
That's because the video itself (which, to be fair, is quite cool) is not the subject of the post. Nope, this post is about a comment on this video from long-time Strobist reader Duncan Bell. Here's my setup to the video, as I shared it on my G+ stream:
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Such a simple—and expensive—concept.
1. Shoot a palace interior. ($ $ $ )
2. Print it on big-ass vinyl. ($ $ $ )
3. Suspend big-ass vinyl print in a rented olympic-sized pool. ($ $ )
4. Light the living crap out of the pool. ($ $ $ $ )
5. Shoot a model in front of it with Hassy HD5 MF digital camera. ($ $ $ $ $ $ $ $ $ $ )
6. But make sure that camera is in a waterproof housing that itself probably cost more than my car. ($ $ $ $ )
Enjoy.
To which Duncan added the following, most apropos Strobist comment, elevating the video/comment combo into something I simply had to post…
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Strobist
Photographer Henrik Sorensen has uploaded an interesting behind-the-scenes YouTube video of his recent ‘submerged fairy’ shoot for the advertising campaign for Hasselblad’s H5D digital medium format camera. Taking inspiration from Danish folklore and its royal history he opted to use a submerged castle interior as the backdrop. Click through to watch the video (via FStoppers)
First Test Lumix Gh2 with Hasselblad Lenses. The shots from Mike Kern made with Canon 7D + Nikon Lenses. Shots were done in our homeare Kramsach and Reith /Tirol/Austria.Enjoy PHOTO
First time using my new Canon EOS 60D. The clips are not color corrected in any way, they’re straight off the camera. Song: Dog Days Are Over – Florence + The Machine No copyright intended.
Video Rating: 4 / 5
Benefits of shooting tethered, and Hasselblad Phocus software highlights www.facebook.com www.gregstake.wordpress.com http www.gjphelps.com www.gjphelps.com www.businessforphotographers.com
Video Rating: 4 / 5
Hasselblad has announced a camera capable of producing 200MP images based on shifting its 50MP sensor. The H4D-200MS uses an extension of the company’s sensor-shift, multi-shot (MS) technology to create a 200 megapixel file from six images taken at slight offsets. It can also use the four-shot mode used by the H4D-50MS that shifts the sensor by one pixel in each direction to capture all colors at each position. The latest approach adds 1/2pixel offsets to increase the captured resolution to 200MP. The H4D-200MS is available for €32,000 or as a €7,000 factory-return upgrade for H4D-50MS owners.
News: Digital Photography Review (dpreview.com)
