RSS
 

Posts Tagged ‘Camera’

RED simplifies cinema camera lineup, dramatically drops prices

24 May

If you’re in the market for a new RED camera, you’re in luck. The California-based cinema camera company has announced that it’s both simplifying its product lineup, and dropping prices on all of its cameras.

Starting today, RED’s product lineup has been pared down to just three cameras: the DSMC2 Monster, the DSMC2 Helium, and the DSMC2 Gemini. The prices are now $ 54,500, $ 24,500 and $ 19,500, respectively, which amounts to a savings of over $ 25,000 for the Monster and Helium, and a savings of more than $ 5K for the Gemini.

Each of the cameras are now available in aluminum alloy and the Helium is capable of being outfitted with RED’s Helium 8K S35 Monochrome sensor:

As for why this change is happening, RED says the change is being made to “[simplify] our portfolio.” The company says it “found efficiencies, and [we’re] passing along the benefits to our users.”

RED also notes that the names of cameras will be changed when upgraded to firmware v7.0.3 or later. The different naming scheme is seen in the below image.

For people who have already placed an order that hasn’t shipped for an older camera that’s no longer offered, RED will update the ordered camera to the DSMC2 Brain with the exact same sensor for no additional cost. There are also upgrade options available.

You can read the full documentation of the product line simplification and changes on RED’s product support page.

Articles: Digital Photography Review (dpreview.com)

 
Comments Off on RED simplifies cinema camera lineup, dramatically drops prices

Posted in Uncategorized

 

Vivo teaser shows bezel-free smartphone with pop-up camera

24 May

In February, Vivo introduced a concept phone called Apex that featured a bezel-free display and pop-up front-facing camera, among other things. That handset may be more than just a concept, though, based on a teaser included with Vivo’s latest event invitation and a video advertisement it recently published.

Originally pointed out by The Verge, Vivo has released a 2018 FIFA World Cup advertisement that includes shots of what appears to be the Apex phone. In addition to the advertisement, Vivo has also released an invite for the company’s June 12th event in Shanghai, China.

The invite, below, features an image of a smartphone with a full bezel-free, notch-free display.

In addition to both of the aforementioned features, Vivo’s Apex concept phone also included an in-display fingerprint sensor that worked on the entire bottom half of the phone’s screen. We see hints of that feature in the FIFA advertisement above. Earlier this year, Vivo unveiled the X20 Plus UD, the first smartphone to hit shelves with an in-display fingerprint sensor.

In the event invitation, Vivo merely stated that the production phone unveiled next month “continues Vivo’s vision with Apex FullView Concept Smartphone.” Assuming the production phone mirrors the Apex concept, the pop-up camera will be front-facing only.

Articles: Digital Photography Review (dpreview.com)

 
Comments Off on Vivo teaser shows bezel-free smartphone with pop-up camera

Posted in Uncategorized

 

Camera Comparison – The Fujifilm X-H1 Versus the Sony a7R III

23 May

Two of the hottest mirrorless cameras you can get your hands on right now are the Sony a7R III and the Fujifilm X-H1. My husband owns one and I have the other. In the past few months, we’ve been experimenting with our new cameras and have noticed quite a few similarities and differences. This is by no means a comprehensive camera comparison, but some of the main differences will be highlighted below.

Camera Comparison - The Fujifilm X-H1 Versus the Sony a7R III

The Fuji X-H1 left, and the Sony a7R III on the right.

Our Background

My husband and I are both photographers who have always been in opposite brand camps. We were Nikon versus Canon during the height of the DSLR. Now in the mirrorless world, we are Fujifilm versus Sony. I’m a full-time photographer specializing mainly in food and architecture photography, while my husband is a part-time assistant photographer.

Our differing photo needs and styles have partially dictated our camera brand loyalty. I prefer Sony for its higher megapixel count for architecture photos and also its more flexible lens selection. Meanwhile, my husband loves Fujifilm for their rangefinder design and film simulations.

One thing we can agree on is that we both have an interest in making more videos. That is why we specifically choose the Sony a7R III and Fujifilm X-H1 as our new cameras. Note that at the time, the Sony a7R III was the newest camera on the market–there wasn’t yet a Sony A7III or a Sony a7S III, both of which are arguably better cameras for video.

Camera Comparison - The Fujifilm X-H1 Versus the Sony a7R III

Fuji versus Sony

Common Features

Before we talk about differences, the Sony a7R III and Fujifilm X-H1 do have many features in common. First, both cameras have enhanced, on-par video recording capabilities. They shoot in 4K and 120 fps slow motion video, and both cameras offer in-camera image stabilization (IBIS). Built-in Wi-Fi and Bluetooth are available on both cameras to facilitate quick transfers to cell phones or tablets.

Physically, both cameras have dual SD card slots for more storage flexibility. There’s also focus peaking to help highlight areas that are in focus, which is especially helpful when using manual-focus lenses. Finally, there are tiltable touchscreens on both cameras. However, touchscreen capabilities are quite limited and you can’t perform full camera operation with them.

Here is the same scene, shot with both cameras for comparison.

Sony a7riii versus fujifilm x-h1 cameras

Fujifilm X-H1

Sony a7riii versus fujifilm x-h1 cameras

Sony A7rIII

Common Weaknesses

In terms of things that neither camera offer, the list isn’t terribly long. But ideally, both cameras would offer a more flexible tilt and swivel screen. Built-in GPS for geotagging photos is also missing.

Finally, both cameras come with hot-shoe mounts for attaching an external flash. However, neither camera comes with a built-in flash.

Camera Comparison - The Fujifilm X-H1 Versus the Sony a7R III

Sony a7R III

Sony a7R III Benefits

Larger Sensor, More Megapixels

The biggest difference exists in the cameras’ sensors. There’s a full-frame, 42.4-megapixel sensor on the Sony, while the Fujifilm has an APS-C 24.3-megapixel sensor. Currently, Fujifilm does not make any full-frame mirrorless cameras, although that will change when the X-T3 comes out in late 2018.

Depending on your photography style, more megapixels is a generally a good thing. Although, it does require using SD cards and hard drives with significantly more storage space for those large file sizes.

Super High-Resolution Composite (Pixel Shift)

Speaking of resolution, there’s a new feature on the Sony a7R III called Pixel Shift. In short, this increases image resolution by 4 times. You still have to shoot individual images and stitch them together in post-production using the included software. The result is a super high-res image that’s great for shooting landscapes or buildings.

forest scene with a river and bridge - Camera Comparison - The Fujifilm X-H1 Versus the Sony a7R III

A photo that was taken with Pixel Shift.

Longer Battery Life

Mirrorless cameras have long been criticized for having poor battery life. Luckily, Sony responded positively by putting a new Z-battery in the a7R III. This battery isn’t cheap, but it offers a much longer battery life than the X-H1 at 650 shots versus 310 shots.

Hyperlapse Filming Mode

One thing many Sony shooters miss from the a7R II is the PlayMemories App that added built-in features such as time-lapse shooting. However, time-lapse can still be taken on the a7R III if you use the S&Q setting.

This allows for shooting slow motion or fast (hyper-lapse). If you do the latter, this is essentially a hyper-lapse that is taken in camera. Just be sure to adjust the settings in the camera, as S&Q can be set to shoot slow motion or hyper-lapse videos.

Headphone Jack

Since recording accurate sound is a big part of video-making, it’s essential to have a headphone jack. This is present on the Sony a7R III but is oddly missing from the Fuji X-H1.

Sony a7riii versus fujifilm x-h1 cameras - Camera Comparison - The Fujifilm X-H1 Versus the Sony a7R III

Fuji left, Sony right.

Bigger Buffer for JPGs

The X-H1 is a faster camera when it comes to shutter speed and frames per second (more on that below). But the Sony has a leg up when it comes to JPG buffering, or how many more JPGs you can shoot before waiting in burst mode. It’s 82 shots on the Sony a7R III compared to 40 shots on the Fuji X-H1.

Higher ISO

Sony – The Sony a7R III has a native ISO sensitivity range of 100 to 51,200. When extended, the Sony can reach ISO 50 to 204,800 for stills, or 102,400 for video.

Fuji – Meanwhile, the X-H1 has a slightly smaller range of ISO 200 to 12,800 or an extended ISO range of 100 to 51,200 for stills or 25,600 for video.

Bigger Lens Selection

When it comes to lenses, Sony has a wider array of choices compared to Fujifilm. If you need traditional focal lengths such as the 16-35mm, 24-70mm, or 70-200mm, you’ll want to go with Sony.

Camera Comparison - The Fujifilm X-H1 Versus the Sony a7R III

Fujifilm X-H1 Benefits

Top LCD Display

The X-H1 takes on the look of a DSLR camera, departing a bit from Fujifilm’s more classic rangefinder design. Part of the DSLR look includes a top LCD display where you can easily see your camera settings. In practice, that may or may not be helpful since the pop-out LCD can also show your camera settings.

Faster JPG and RAW Shooting

Interestingly, the Fujifilm X-H1 is quite a bit faster than the Sony a7R III. The X-H1’s shutter is faster at 1/32,000th versus 1/8000th when shooting wide open in bright light. Also, the X-H1 has faster RAW and JPG shooting in burst mode (14 FPS for the Fuji as compared to 9 FPS on the Sony).

Longer Exposure

Despite being a crop sensor camera, the X-H1 is set up better for taking night photos. It has a long exposure of up to 900 seconds (15 minutes), compared to 30 seconds on the Sony a7R III.

Camera Comparison - The Fujifilm X-H1 Versus the Sony a7R III

Built-In Film Simulations

Fujifilm has been mastering color profiles long before digital cameras even existed. Many color profiles from film days have been added into digital cameras in the form of built-in film simulations. Six have existed until the X-H1 which saw the addition of the brand new Eterna film simulation. If you’re a fan of Fujifilm colors, this could be a big selling point.

Lower Price

Finally, the Fuji X-H1 is significantly less expensive coming in at $ 1,899 compared to $ 3,198 for the Sony a7R III.

In Conclusion

Here is a video comparison going over some of these things as well:

?

Both the Fujifilm X-H1 and Sony a7R III are fantastic digital photography tools that offer lots of features for those looking to up their photo or video game. Which is best for you depends largely on your photography style. What do you like to shoot, and what are the basic tools of the trade that you need to make that happen?

As a commercial architecture, food, and event photographer, I need the extra megapixels, ISO range, and lens choices offered by Sony. However, these features aren’t as critical to my husband, an editorial photographer who values the physical aesthetic and experience of shooting with a Fujifilm camera as much as the image quality.

Here are some more images of the same scene for comparison:

Sony a7riii versus fujifilm x-h1 cameras

Fujifilm X-H1

Sony a7riii versus fujifilm x-h1 cameras

Sony A7rIII

The post Camera Comparison – The Fujifilm X-H1 Versus the Sony a7R III appeared first on Digital Photography School.


Digital Photography School

 
Comments Off on Camera Comparison – The Fujifilm X-H1 Versus the Sony a7R III

Posted in Photography

 

Kodak Daylight Single Use disposable camera launched in Europe

22 May

Kodak Alaris has launched a new single-use disposable camera in Europe. Called the Kodak Daylight Single Use Camera, this 800 ISO film camera can be used in low and high outdoor lighting conditions, according to the company, which bills it as an item ideal for parties, weddings, and similar events.

The Kodak Daylight Single Use Camera has a one meter to infinity focal length and 39 total exposures; however, it’s worth noting that this camera does not have a flash. The company announced the camera for the European market, and it appears to be available now from Amazon UK for £7.79. It’s unclear whether the company will launch the Daylight Single Use model in other markets.

Articles: Digital Photography Review (dpreview.com)

 
Comments Off on Kodak Daylight Single Use disposable camera launched in Europe

Posted in Uncategorized

 

DPReview TV: Waterproof camera shootout 2018

20 May

This week on DPReview TV, Chris and Jordan prepare for the summer holiday season by putting several popular waterproof cameras to the test, including the Olympus TG-5, Nikon W300, and Fujifilm XP130. They also take an early look at the brand new Panasonic TS7 (FT7).

If you’re considering a rugged camera for the beach or pool this summer, or if you just want to see what a Chris and Jordan fishing show might look like, tune in.

For more information about some of these cameras read Carey Rose’s take on the Olympus TG-5, as well as Jose Francisco Salgado’s travelogue of the Olympus TG-5 and Nikon W300 in Puerto Rico.

Carey Rose’s take on the Olympus TG-5

The Olympus TG-5 and Nikon W300 go to Puerto Rico

Finally, make sure to subscribe to our YouTube channel to get new episodes of DPReview TV every week.

Subscribe to our YouTube channel

Olympus TG-5 sample gallery

$ (document).ready(function() { SampleGalleryV2({“containerId”:”embeddedSampleGallery_3307890093″,”galleryId”:”3307890093″,”isEmbeddedWidget”:true,”selectedImageIndex”:0,”isMobile”:false}) });

Nikon W300 in Puerto Rico sample gallery

$ (document).ready(function() { SampleGalleryV2({“containerId”:”embeddedSampleGallery_9166972522″,”galleryId”:”9166972522″,”isEmbeddedWidget”:true,”selectedImageIndex”:0,”isMobile”:false}) });

Olympus TG-5 in Puerto Rico sample gallery

$ (document).ready(function() { SampleGalleryV2({“containerId”:”embeddedSampleGallery_8708008253″,”galleryId”:”8708008253″,”isEmbeddedWidget”:true,”selectedImageIndex”:0,”isMobile”:false}) });
Articles: Digital Photography Review (dpreview.com)

 
Comments Off on DPReview TV: Waterproof camera shootout 2018

Posted in Uncategorized

 

Fujifilm EU accidentally leaks full specs of upcoming X-T100 camera

19 May
The leaked X-T100 is basically an X-A5 with an EVF, 3-way tilting touchscreen, and a deeper buffer.

Fujifilm EU accidentally leaked a complete specs page for an upcoming camera: the Fuji X-T100. The page was discovered by Nokishita and saved for posterity before it was removed, and though none of the sample images or photos of the camera survived, we basically got a rundown of what looks to be a Fuji X-A5 with a few extra features.

Nokishita is a reliable source of leaks, typically publishing accurate specs and even product images a few days to a week before a product is announced.

Taking a look at the full X-T100 specs (here), the leak seems legitimate to us here at DPReview. The camera shares most of its specs with the X-A5. The 24MP APS-C CMOS sensor (with a bayer array) is the same, as is the max video resolution (4K/15p max), the touchscreen resolution (3-inch 1.04M dot), and the continuous shooting speed max of 6fps.

Unlike the X-A5 shown above, the X-T100 touchscreen will reportedly tilt three ways.

Where the X-T100 distinguishes itself is with a deeper buffer (thanks to “newly equipped powerful memory”), 3-way adjustable touchscreen, and a built-in EVF.

The EVF will be the big selling point, but the deeper buffer—30 JPEG frames at 6fps or unlimited at 3fps for the X-T100, compared to only 10 frames at 6fps and 50 at 3fps for the X-A5—and adjustable touchscreen are definitely nice additions as well. Finally, while video resolution hasn’t been improved, maximum recording time has. 4K15p and 1080/60p can both be recorded up to “approximately 30 minutes.” For comparison, the X-A5 maxes out at 5 minutes of 4K15p and 14 minutes of 1080/60p.

Of course, it’s not all good news. The battery life has suffered a bit—dropping to 430 from the X-A5’s 450 while using the same NP-W126S battery pack—and the whole thing weighs almost 100g more than the X-A5. Trade-offs no doubt necessary in order to add that “powerful memory” and the EVF hardware.

According to Fuji Rumors, the X-T100 is scheduled for official announcement on Thursday May 24th. If that’s indeed the case, you can be sure we’ll bring you detailed announcement coverage next week. In the meantime, you can find the (translated) Nokishita leak here with links to the cached spec sheet and product page.

Articles: Digital Photography Review (dpreview.com)

 
Comments Off on Fujifilm EU accidentally leaks full specs of upcoming X-T100 camera

Posted in Uncategorized

 

Video: How to safely and legally fly with camera batteries

18 May

Photography tutorial website The Slanted Lens has published a useful YouTube video guide on how to fly with lithium-ion camera batteries. These batteries are known for their volatility, an issue that reached mass public awareness during the Samsung Galaxy Note 7 recall. The FAA likewise raised concerns last year over lithium-ion batteries in checked luggage, citing their potential fire risk.

In its video, The Slanted Lens outlines all of the different types of batteries photographers may fly with, including ones installed in devices and standalone/spare li-ion batteries. Though some devices with built-in lithium-ion batteries can be packed in checked luggage, the team explains, the TSA requires others—such as a spare/standalone battery—to be packed in a carry-on.

It’s a useful guide if you ever fly with your camera, and especially if you fly to shoots with multiple cameras, spare batteries, drones, etc. Check it out for yourself up top, see a written version of the guide here, and if you’re even more curious, the FAA also has a guide on batteries, which you can find here.

Articles: Digital Photography Review (dpreview.com)

 
Comments Off on Video: How to safely and legally fly with camera batteries

Posted in Uncategorized

 

Leaked photos of DJI Phantom 5 drone with interchangeable lens camera

17 May
Photo by OsitaLV via Twitter

The DJI Phantom 5 drone is allegedly featured in two newly-leaked images—as well as a few sketches—that claim to reveal details about the unannounced model. The leak comes from Twitter account “OsitaLV,” which also leaked images that allegedly showed the Phantom 5 camera in March. The images in the most recent leak, however, include the full drone, lenses, and controllers.

One of the two newly leaked images (below) shows the same camera featured in the March leak, though with the lens removed and featured at a new angle:

Photo by OsitaLV via Twitter

OsitaLV also shared three sketches showing the camera and lenses, one claiming the DJI Phantom 5’s interchangeable lens camera has a 1-inch CMOS sensor. Another sketch claimed four F2.8 lenses will be available: 15mm, 24mm, 35mm, and 50mm. Finally, the second new image shows the complete drone with the same grey body color and dark landing gear visible in the March leak.

OsitaLV previously claimed the Phantom 5 will feature a plastic GPS antenna cover, aluminum shell, and plastic landing gear. In a tweet shared on April 26th, the same Twitter user claimed that DJI has moved the motor cooling holes to the bottom of the drone and added more sealing rings to the battery, effectively making the drone “rainproof.”

Of course, none of this is considered confirmed or official until DJI makes it so, but leaks this substantial are rarely far off the mark. Keep an eye out for the official DJI news in the coming weeks or months—it shouldn’t be long now.

Articles: Digital Photography Review (dpreview.com)

 
Comments Off on Leaked photos of DJI Phantom 5 drone with interchangeable lens camera

Posted in Uncategorized

 

4 Reasons Why Putting Your Camera Down Can Help You Take Better Photos

15 May

We’ve all been there; in a new country, a new city or just a new part of your local town. Camera in hand, you shoot and shoot and shoot as your memory card never seems to fill up. It’s thrilling and you don’t want to waste a moment because there is so much to capture. But what if putting your camera down, even just for 20 minutes, can help you take better photos?

I don’t mean leave it unattended. But I do mean put it away or leave it behind as you go for a walk in your new environment.

group of photographers shooting - What Happens When You Put Your Camera Down

I know some of you are getting the shakes at the mere thought of being without your camera in a new area, but indulge me for a moment. In this article, I will bring to light a few thoughts on why putting away your camera might actually help your photography.

1 – Greater Awareness

How can you truly capture the essence of a location without first experiencing it? There are always bright and colorful things to shoot. But if you go around grabbing each little scene like a bird grabbing nectar from a cherry blossom, you risk miss seeing the whole tree.

Jordan ruins at night in candlelight - 4 Reasons Why Putting Your Camera Down Can Help You Take Better Photos

I had time to visualize the shot above while watching an evening program at the Treasury in Petra, Jordan. While the program played, I was seated and limited in my movements, so I looked around at the space and tried to imagine photos from each location. At the end of the program, I was only allowed 10 minutes to get my shot (which took one minute to set up and 30 seconds to take), so my time spent gaining a greater awareness for my surroundings helped me greatly to take better photos in the time allotted.

Being aware of your surroundings is also important for safety. We all know the feeling of looking through our viewfinder, or camera screen, and losing all sense of what’s going on around us. It’s the feeling of “flow” when everything else melts away and there is just the joy of photography. That lack of awareness can work against you when in unfamiliar locations.

Beyond safety, having an awareness of your surroundings will also alert you if the clouds are about to cover the sun or if your scene is becoming more or less active. Watching others around you for clues on what to shoot is the next step.

2 – Observe Others

I love people watching in new environments. Even at home, if I go shopping with my wife I will typically end up on a bench just taking in the plethora of different shoppers passing by. Even we introverts can enjoy watching how people interact.

Look for clues about relationships and friendships while observing others. Do most people seem aloof or is there a lot of interaction? Watch how transactions are negotiated in markets. Is there a lot of haggling over price before money changes hands? These clues will help you anticipate when you can get those key shots when you return with your camera.

hat selling in Peru - take better photos

Because I took some time to people watch when the previous train came through town in the Urubamba Valley of Peru, I knew this colorful hat-seller would work the crowd when the next train arrived. So I waited and watched and was able to capture this image.

Is there a flow to the traffic of people around you? If so, look for a good location to set up and get some candid street photos. While crowds always draw attention, look for those standing back from the bustle if you want to capture a variety of everyday life.

Now is also a good time to realize who around you might not want their picture taken. Or who is charging photographers to pose for photos?

4 Reasons Why Putting Your Camera Down Can Help You Take Better Photos - officers in Jordan

In this shot of officers in Jordan, I hung around for a few moments with my camera down, said “Hi” and let the men get back to their conversations before taking the shot. I had noticed that they all looked intently at anyone new coming through the door and that wasn’t the shot I wanted. This more relaxed version was my goal.

3 – Observe Patterns

With patterns, I don’t mean just the cool shapes made by architecture or found in nature. I also mean the patterns humans create as they go about their day. Observing patterns will help you return with your camera (or simply get it out of your bag) and better anticipate the moment for shutter release and ultimately you will take better photos.

4 Reasons Why Putting Your Camera Down Can Help You Take Better Photos

For instance, watching a worker at the leather tannery in Fez, Morocco or a gentleman unloading chickens in Kathmandu, Nepal, with my camera down for a minute or two, helped me to visualize the action I wanted to capture and better time my shots.

4 – Interact Differently

Imagine someone came up to you on the street and instantly lifted a camera to snap a photo of your face. How would you feel?

Empathy for strangers and how they will react to my camera pointed in their direction is why I will typically recommend you ask permission first before taking a shot. Or better yet, with your camera down or put away, interact with your subject first. See what they are doing and ask questions if you can. Something about them made you want to take their photo, so take it one step further and interact before snapping away.

Peruvian kids - 4 Reasons Why Putting Your Camera Down Can Help You Take Better Photos

I played with these kids in Peru for a bit before having them ham it up for the lens. I don’t speak Quechuan and only poor Spanish, but I can recognize kids playing “shop” with weeds and flowers when I see it. I could tell who was in charge and I played along for a few minutes, trying in vain to get a good deal on my ugly weeds, before snapping this photo.

People will interact differently with you if you approach them first with your camera down or put away. Sometimes there is a fleeting moment that most feel needs to be caught candidly. But far more often a richer image can be created when you make human-to-human contact first. Rather than human-to-camera-to-human contact.

Conclusion

If you’ve never left your camera behind for even 10 minutes, I suggest giving it a try. It’s unnerving, I know! But it can lead to seeing your new environment in a way not possible with a camera constantly popping up to your eye.

Now you tell me; do you think you can take a walk and experience a new location without your camera? Do you think it might change the way you see the world before photographing it? Will it lead to helping you take better photos?

The post 4 Reasons Why Putting Your Camera Down Can Help You Take Better Photos appeared first on Digital Photography School.


Digital Photography School

 
Comments Off on 4 Reasons Why Putting Your Camera Down Can Help You Take Better Photos

Posted in Photography

 

Fujifilm’s Instax Square SQ6 is a square-format analog instant camera

15 May

Fujifilm has announced the Instax Square SQ6, an analog instant film camera that resembles the old Instagram logo. The SQ6 takes Fujifilm’s Instax Square film which gives a 62 x 62mm (2.4 x 2.4″) images on 86 x 72mm film. It features a 66mm lens that gives a roughly 32mm equivalent field of view. The SQ6 joins the SQ10 Digital/Instax hybrid model to become the second camera to shoot using square-format film.

The SQ6 will be available from May 25th with a recommended price of $ 130/$ 160 CAD.

FUJIFILM ANNOUNCES THE NEW INSTAX SQUARE SQ6, THE FIRST SQUARE FORMAT ANALOG INSTAX CAMERA

Valhalla, N.Y., May 14, 2018FUJIFILM North America Corporation today announced the first SQUARE format analog INSTAX camera, in the FUJIFILM Instax instant camera line, the new INSTAX® SQUARE SQ6, a sleek and sophisticated square format instant film camera for instant square prints. The square format film provides a wider photo range with 1:1 aspect ratio. This allows for more room to set the scene, enabling capture of the subject, its background and extending the range of artistic expression.

“We are very excited to bring our first square format analog INSTAX camera to market,” says Manny Almeida, President, Imaging Division, FUJIFILM North America Corporation. “The SQ6 is an affordable and attractive option from the INSTAX line of instant cameras to capture real-life moments with a creative twist.”

To celebrate the release of the new INSTAX SQUARE SQ6, Fujifilm together with iHeart Radio, will hold an exclusive, private launch event, “A Night in NY,” on May 15th at West Edge in New York City. The event will feature experiential spaces to create custom, photo shareable content to immerse guests in curated experiences with INSTAX cameras, including the new SQ6. Hosted by Z100’s Danielle Monaro, “A Night in NY” will also feature an intimate performance by singer-songwriter MAX, #1 hit song “Lights Down Low.”

Along with the SQ6, instax SQUARE black instant film will also be released. With its new black frame, users can enjoy added creativity, perfect for a wide array of DIY projects.

Available in Three Beautiful Colors

The SQ6 is available in three stylish colors, Pearl White, Blush Gold and Graphite Gray.

Variety of Features for Enhanced Creativity

The new SQ6 is equipped with various features that allow users to be more creative. With auto exposure control, the high performance flash automatically calculates the surrounding brightness and adjusts shutter speed to capture both the subject and background with clarity, even when shooting in low light conditions, such as indoors or at a party. Three color filters that fit over the flash in orange, purple and green are included to add a pop of color to the images. Additionally, the camera can be set to a selfie mode which automatically adjusts focus and brightness. For added usability when taking selfies, a small mirror is located next to the lens to ensure accurate capture. Group photos are made easy with the built in timer and the added tripod socket located at the bottom of the camera.

Three Unique Modes to Capture Any Moment

To ensure capture of any moment, the SQ6 offers three unique modes. The double exposure mode is capable of superimposing two images onto a single film when the shutter button is pressed twice. The macro mode allows users to capture beautiful close-up images of subjects as close as 30cm and the landscape mode can be used to capture impressive scenic photos.

INSTAX SQUARE SQ6 Key Features:

  • Available in three colors, Pearl White, Blush Gold and Graphite Gray.
  • Compatible with FUJIFILM INSTAX SQUARE film (purchased separately).
  • Picture size – 62mm x 62mm/2.4in. x 2.4in.
  • Retractable lens, 2 components, 2 elements, f = 65.75 mm, 1:12.6.
  • Inverted Galilean finder, 0.4 x, with target spot.
  • Three motor driven focus modes: Macro Mode (0.3m – 0.5m/1ft. -1.6ft.), Normal Mode (0.5m – 2m/1.6ft. – 6.6ft.), Landscape Mode (2m/6.6ft. and beyond).
  • Programmed electronic shutter release, 1.6 sec – 1/400 sec.
  • Automatic, Interlocking range (ISO 800): LV 5 – LV 15.5, Exposure compensation: ± 2/3 EV.
  • Electronically controlled self-timer with approximately 10 second delay
  • LED display with Shooting mode (auto, selfie, macro, landscape, double exposure), brightness adjustment, flash suppressing and self-timer mode.
  • Two CR2/DL CR2 lithium batteries.
    • Capacity: Approximately 30 INSTAX SQUARE 10-pack film packs with new CR2/DL CR2 lithium batteries.
  • Tripod socket (tripod sold separately).

Availability and Pricing

The Instax SQUARE SQ6 will be available on May 25, 2018 in the U.S. and Canada for USD $ 129.95 and CAD $ 159.99.

Articles: Digital Photography Review (dpreview.com)

 
Comments Off on Fujifilm’s Instax Square SQ6 is a square-format analog instant camera

Posted in Uncategorized