For photography SEO, there is one extremely effective tactic that can get your website to the top of search engines. Link building is the process of generating links on external websites, facing your yours.
For instance, a link from DSLRBlog to your photography website, would be link building.
The best way to go about link building is by guest posting on photography websites. However, I want to talk about local link building.
Now being in such a niche category, link building for photography SEO is tricky. Commenting for links doesn’t work anymore, so what is there to do?
Photography SEO & Local Link Building
If your photography business is local based, and not a full-time traveler, then there is a really good method to try. Create a section on your website where you discuss partners, venues, etc. Reach out to venues that often host events where you are photographing. Write a very personal email explaining that you would like to partner by recommending each other to potential customers. The partnership requires an exchange in links. No money is to change hands, as it is an agreement between companies to increase business.
You can also exchange links with other photographers. If you are a New York City wedding photographer and never photograph an event in Las Vegas, then partner with a Nevada wedding photographer in the Las Vegas area and recommend him/her for potential clients.
Other local businesses you can partner with:
- Bands
- DJs
- Florists
- Bakers
- Caterers
Local link building is not only great for photography SEO, but also for relationship building, business and it is also a lot of fun.
Do you have additional local partners you would like to see added to the list? Comment below and we will add them.
Thanks for reading,
Scott
This week we published a post with 5 simple tips to get a strong image of Food to go with the many Food Photography articles in our archives (see below for some links) so we thought ‘Food’ might make a good theme for this weeks challenge.
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