Tag: Subway

  • Stop Shops: Virtual Store Shelves in Subway & Bus Stations

    [ By WebUrbanist in Conceptual & Futuristic & Technology. ]

    virtual shopping

    If you are going to have to wait for a ride anyway, why not do some shopping? No, not on your laptop or that tiny screen of your smartphone – right there on the wall, via virtual aisles on a life-scaled billboard full of products.

    First in South Korea thanks to Tesco, and now popping up in Australia and other countries, it works something like this: a range of popular everyday products is displayed on the wall; scan the QR codes of the ones you want and your purchase will be added to a digital shopping cart.

    virtual shopping south korea

    In many cases, your purchases will arrive the next day – in some, they will be waiting for you when you get home, saving you that side trip to the corner store or local supermarket.

    virtual shopping australia stations

    If nothing else, this presents an interesting technology-bridging mechanism for those reluctant to shop online. They choose from real products, presented at actual size, in a potentially more familiar mode of browsing than via the internet.

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    [ By WebUrbanist in Conceptual & Futuristic & Technology. ]

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  • Hybrid Library: QR Codes Access eBooks in Subway Station

    [ By WebUrbanist in Design & Guerilla Ads & Marketing. ]

    subway station qr library

    Forgot to grab something to read on the train? If you happen to be in Bucharest, you can snag a volume from their floor-to-ceiling, wall-to-wall collection of ebook samples with the click of a button (in epub, pdf or even audiobook format).

    subway stop guerrilla marketing

    The hybrid digital/physical library/bookstore project is a collaboration between Humanitas and Vodaphone – a guerrilla marketing campaign highlighting both the power of mobile technology and the offerings of the bookseller.

    subway ebook ad campaign

    Browsing, of course, works just like an ordinary book shop: you can scan the full-color posters and pick something to get started while you wait for your ride. And if you enjoy the sample, another button-click brings you to a page where you can buy the full book (one free book is thrown in, for those who do not wish to pay).

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    [ By WebUrbanist in Design & Guerilla Ads & Marketing. ]

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    WebUrbanist

  • Hybrid Library: QR Codes Access eBooks in Subway Station

    [ By WebUrbanist in Design & Guerilla Ads & Marketing. ]

    subway station qr library

    Forgot to grab something to read on the train? If you happen to be in Bucharest, you can snag a volume from their floor-to-ceiling, wall-to-wall collection of ebook samples with the click of a button (in epub, pdf or even audiobook format).

    subway stop guerrilla marketing

    The hybrid digital/physical library/bookstore project is a collaboration between Humanitas and Vodaphone – a guerrilla marketing campaign highlighting both the power of mobile technology and the offerings of the bookseller.

    subway ebook ad campaign

    Browsing, of course, works just like an ordinary book shop: you can scan the full-color posters and pick something to get started while you wait for your ride. And if you enjoy the sample, another button-click brings you to a page where you can buy the full book (one free book is thrown in, for those who do not wish to pay).

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    [ By WebUrbanist in Design & Guerilla Ads & Marketing. ]

    [ WebUrbanist | Archives | Galleries | Privacy | TOS ]


    WebUrbanist

  • New York Post sensationalizes photo of man killed by subway train

    new_york_post.jpg

    A New York tabloid newspaper has caused controversy by publishing an image of a man about to be killed by a subway train on its front cover, along with a dramatic headline. The image shows a subway train bearing down on a man who’d been pushed into its path. The paper’s handling of the story has been widely criticized and it raises a range of issues over the actions of all the parties involved. Journalism school The Poynter Institute has an interesting summary, separating the different aspects about a controversy that brings a lot of difficult questions about photojournalism and news reporting. What do you think?

    News: Digital Photography Review (dpreview.com)

  • New York Post sensationalizes photo of man killed by subway train

    new_york_post.jpg

    A New York tabloid newspaper has caused controversy by publishing an image of a man about to be killed by a subway train on its front cover, along with a dramatic headline. The image shows a subway train bearing down on a man who’d been pushed into its path. The paper’s handling of the story has been widely criticized and it raises a range of issues over the actions of all the parties involved. Journalism school The Poynter Institute has an interesting summary, separating the different aspects about a controversy that brings a lot of difficult questions about photojournalism and news reporting. What do you think?

    News: Digital Photography Review (dpreview.com)

  • HD YouTube 3D Glasgow Subway Festival. yt3d

    Using youtube’s new yt3d:enable=true tag you can select a number if different viewing techniques including the use of anaglyphic 3d glasses, a mirror, or free viewing with either parallel or crossed eyes. The cross eye method is my preferred choice as it is full colour, requires no extra equipment and has no size restrictions. It can be tricky to master but if you need a little help you could try and make a set of training glasses. You can download a free pattern from my web site: www.clockworkrobot.com The High Definiton button appears to be broken for now but here’s a work around. Just add: &hd=1 to the end of the URL. Some 3D footage of the goings on at the second Glasgow Subway Festival right up to the moment i was thrown off the train for trying to steal the soul of an event organizer with my infernal camera. More Here: www.urban75.net The very excellent electro-band playing at the end of this vid are Nevada Base: www.myspace.com I wish I’d heard more of them on the day.

  • Just posted: Book Review – Subway by Bruce Davidson

    Adam Koplan reviews the third edition of Magnum photographer Bruce Davidson’s classic series of images of New York City subway riders from all walks of life – including 25 never-before-published photos.
    News: Digital Photography Review (dpreview.com)

  • School of Visual Arts Subway Poster

    Check out these visual art images:

    School of Visual Arts Subway Poster
    visual art
    Image by Yogma

    Cantor Center for the Visual Arts
    visual art
    Image by Steve Rhodes
    museum.stanford.edu

  • Anaglyphic 3D Subway Festival Glasgow

    Some 3D footage of the goings on at the second Glasgow Subway Festival right up to the moment i was thrown off the train for trying to steal the soul of an event organizer with my infernal camera. More Here: www.urban75.net The very excellent electro-band playing at the end of this vid are Nevada Base: www.myspace.com I wish I’d heard more of them on the day. Here’s a cross eye 3D version of the video: www.youtube.com
    Video Rating: 4 / 5

    “Abîmes” is a short film made in 2009 by french students in cinema. For this 3D version, you’ll need red/cyan glasses. crew: Pierre Bartz, Alban Castier, Sophie Piedallu, Grégory Szczépaniak, Marine Vandendriessche cast: César Bermejo, Florine Bak, Maxime Lefèbvre Composer: Bruno Amico
    Video Rating: 4 / 5